Bidding for medical advertisements in the mobile terminal lingering customer service fooled people to see a doctor

category:Global
 Bidding for medical advertisements in the mobile terminal lingering customer service fooled people to see a doctor


Recently, according to media reports, although there are many diseases in the search engine at the computer end, there are no advertisements, but in mobile applications, the first few of the search results are often hospital ads. A private hospital employee who has done consulting told reporters that the talk of the disease talk of the customer service, may be without any medical knowledge of stingy big man. Their goal is very clear: flicker the searchers to the hospital, and try to dig out the money in their pockets. There is a proverb in ancient Greece: it is impossible for a man to step into the same river two times, but the same problem will appear repeatedly. Many people didnt think that, after the great public opinion crisis caused by Weis event in 2016, the internet medical advertisements were disappearing from the PC side, but the battlefield turned to the mobile mobile terminal; the mobile terminal followed the website with a double standard, and the search for the same disease name was quite different. After Wei Zexi incident, after Wei Zexi incident uncovered the long-standing internet medical advertising chaos cover, the state network credit office combined with multiple ministries and commissions in the related enterprises to investigate, the enterprise announced the rectification of medical advertising, the rectification measures include changing the price preface mechanism of the past, changing to the reputation as the main price. The sort mechanism that is supplemented. That is, to modify the bidding mode and strictly examine medical advertisements. After that, the relevant enterprises abolished the medical service department, which was also regarded as a corrective signal. But competitive medical advertising and Online Doctors without qualifications such as unqualified, in the mobile end horse run, dance, dance, indicating that the psoriasis type of advertising in the search engine this wire pole has not been eliminated. Patients with no depression are literally referred to as moderate to severe depression, and children with less attention are deliberately blinded to mental retardation. These false medical advertisements and images of patients trapped in the network bring the patients at the other end of the network to the pit. What is more unexpected is that the great data and intelligent images, such as the big data and the intelligent picture, have been used in many hospitals to develop the patients. When they are free to jump out of the pop-up window and do not understand the medical service, it is able to make personalized speech adjustments based on the visitors interest points, and enhance the sense of substitution and pertinence under the guidance of the massive user data. The way to lose weight is in the information flow, community and other carriers, many patients may be only a more blinded precision pits to be slaughtered lambs. It also shows that the new technology, such as mobile Internet and artificial intelligence, is not a filter for illegal operations. From killing big data to artificial intelligence to help some hospitals develop patients, the technical use is wrong, and it may become a harmful tool. The problem is not technology but the problem of corporate values. In order to provide a channel for false medical propaganda, the relevant departments should, of course, strengthen supervision, especially extending the supervision antennae to the mobile terminals. And for companies involved in search engines, it should also reflect: if some sleeper people are not awake to the Wei Zexi incident, how much market credibility can they use to overdraft? Bidding for medical advertising is still the location of computer phone customers. According to the news of the Chinese voice. The Wei Zexi incident in 2016 exposed the chaos of internet medical advertisements, and Baidus bidding rank was also in a great deal of criticism. However, this kind of medical advertisement has not disappeared, but it has changed. Many disease keywords dont have any advertisements on search websites such as Baidu, but on mobile terminals applications, the top of the search results are all medical advertisements. Big customer office card to buy position.