A year sucking gold 7 billion! Piggy page is popular behind this routine.

category:Global
 A year sucking gold 7 billion! Piggy page is popular behind this routine.


With the popularity of a new network of networks, A pink two - dimensional pig, Not only did we conquer the children of 2-5 years old by the appearance of Meng Meng Da. He also conquered a group of Chinese young people with a unique social atmosphere. What exactly is it like? Take a look at each little editor first. How did stars get involved in this wave of society? Actor Zhang Li, who has been drying out his photo with a bunch of piggy Paige dolls in micro-blog recently. And the text asked you: the society is not with the society? And Qi Weis pig Paige watch candy; Angelababys piggy Paige T-shirt; Zhao Liyings piglets head ornaments; Yes. It seems that overnight, social networking has been sold to piggy by piggy. The friends of the plain people are going to follow the wind. According to statistics, on micro-blog, piggy page has more than two hundred million reading topics and thousands of posts, while on the video website Iqiyi, the playback of piggy page has been played 13 billion 120 million times. The WeChat public advertising door concluded that the media coverage of piggy page can be roughly extracted into four sets of data: The bean score is 9.2 points: the user experience is good, the rate of praise is high. 10 billion times a year (domestic): the user scale is large and the outbreak period is short. In 2016, the revenue was 7 billion yuan (global): mature mode and good gold absorption ability. The estimated revenue is 12 billion yuan (global) in 2020: the IP has strong vitality and good prospects. What the hell is this piggy piggy? What kind of business is there behind? What is this pink pig? Piggy pege, also known as the pink pig little sister (English Name: PeppaPig), is a British pre - school TV animated cartoon created, directed and produced by the British Astley Vega Davies. The story revolves around her familys pleasant experience, which is humorous and interesting, so as to publicize traditional family concepts and friendship and encourage children to experience life. Since the British EntertainmentOne (hereinafter referred to as eOne) was launched in May 31, 2004, its animated cartoon has been played in 180 parts of the world; the Chinese CCTV children channel is also in hot broadcast. Photo source: piggy pages official micro-blog screenshot According to each little editor, in the first half of 2017, the EntertainmentOne company owned by piggy Paige was up to 396 million pounds (about 3 billion 490 million yuan) in the first half of the September 30th. She has never seen an animated cartoon capable of winning 10 billion times in 1 years. Only in 2016, piggy page brought about $1 billion 100 million (about $6 billion 920 million) in retail sales for the company around the world, and this is only a year from eOne groups acquisition of piggy page. The strength of the eOne group has never been suspicious of the market. As an old distribution company established in 1973, it has five main businesses: eOne movie, TV, home entertainment, music and eOne distribution. It provides services such as film distribution, television and music production, family programming, sales and licensing, and digital content. In recent years, the city of Philharmonic, Spielbergs giant dream and the eye of the sky, the captain of the magic, are all distributed around the world through eOne. According to Piggys official micro-blog, the main body behind it is Xiamen Xiao Huang Ren Technology Co., Ltd. According to the industrial and commercial information provided by the sky eye check, Xiamen Xiao Huang man Technology Co., Ltd. is one of the three companies that are wholly owned by Xiamen Brand Management Co., Ltd., and the other two are Xiamen Ellis Brand Management Co., Ltd. and Xiamen Yichi Technology Co., Ltd. Piggy Paiges business routine Through the expression pack and all kinds of derivative products, pages image was turned crazy on the social network, and became a phenomenal net red at a time. According to the Beijing morning post, the authorized and sales revenue of eOne in China in the first half of 2017 increased by more than 700% over the same period. According to the twenty-first Century economic report, since 2015, the Baidu index of piggy page has continued to rise, and has been high since 2017. Baidu index Social media and the two production played an important role in spreading the topic of piggy page. In 2016, eOne launched a piggy Paige expression package on WeChat, and then the netizen flung his imagination and made a lot of expression packs that met the hot spots at the time. Photo source: piggy pages official micro-blog screenshot On the Bilibili web site, netizens have spontaneously dubbed piggy page with dialects, combining animated cartoons with other music and film and television works, making all kinds of funny videos, which have played a very strong effect. Among them, according to PingWest, the fruit brother studio of the fruit of the fruit of the Chongqing edition is now more than 3 million. After that, the netizens have also made Cantonese, Sichuan, northeastern, Cantonese, Xinjiang, Shanghai, Shandong, Chaozhou, Changsha. Fuzhou dialect, Hainan dialect, Henan dialect, Hebei dialect and so on. Not only that, but at the end of last year, a short video of piggy page painted on his back also triggered the popularity of Piggys short video platform such as fast hand and jitter. To put it simply, Piggys fire in China can be summed up as follows: Of course, this is not all spontaneous communication. The marketing intention of copyright owners has played a great role. Piggy peck around At present, Piggys business in China has expanded to toys, clothing, fast moving consumer goods, home / furniture and publishing. Clothing brand uniqo has also introduced childrens wear with piggy Paige, and in an official top micro-blog, uniqo said, piggy Paige wears the body... The fans are invited to the secret sign in the message area. According to the modern express, even netizens spent ten thousand yuan on Piggys tattooed tattooing. In addition, according to the data of the National Bureau of statistics and consulting companies, the market size of the childrens indoor Park in China has been increasing, with an average annual growth of 30%. In 2020, the scale of Chinas childrens consumer market will exceed 5 trillion yuan, of which the childrens entertainment consumption market will reach 1 trillion and 500 billion yuan, and the childrens market will have broad prospects for development. The investment community reported that in March of this year, eOne announced that Limited by Share Ltd has become a IP partner of piggy in China. The two sides have launched a series of industrial cooperation on piggy page, including toy combinations, role sculptures and role playing toys, and will be fully marketed in the fourth quarter of 2018. It is understood that the entertainment from 2003 into the animation production has become the first Chinese animation, the flag has super flying man, chicken young team, happy sheep and gray wolf and a series of fine IP. Source: Daily Economic News Editor: Huang Jia _NNB6466 In addition, according to the data of the National Bureau of statistics and consulting companies, the market size of the childrens indoor Park in China has been increasing, with an average annual growth of 30%. In 2020, the scale of Chinas childrens consumer market will exceed 5 trillion yuan, of which the childrens entertainment consumption market will reach 1 trillion and 500 billion yuan, and the childrens market will have broad prospects for development. The investment community reported that in March of this year, eOne announced that Limited by Share Ltd has become a IP partner of piggy in China. The two sides have launched a series of industrial cooperation on piggy page, including toy combinations, role sculptures and role playing toys, and will be fully marketed in the fourth quarter of 2018. It is understood that the entertainment from 2003 into the animation production has become the first Chinese animation, the flag has super flying man, chicken young team, happy sheep and gray wolf and a series of fine IP.