With the increasing demand, some fishing grounds in Dalian have also increased the number of fishing. Wang Xin is a fisherman. In previous years, they only fished once a day. This year, when the reporter saw him, it was about 5:00 p.m., which was the third time that he had caught back on that day. Because the sea cucumber could not be overfished, they would complete the fishing task ahead of time this year.
Not only offline but also online, the sales data of tonics on online platforms are also eye-catching. The reporter learned from several e-commerce platforms that the sales of tonic comprehensive categories increased by about 50%, and the sales of some single products even doubled.
Xu Jing, general manager of Jingdong health tonic Department: in the first three quarters of this year, the sales growth rate of birds nest on Jingdong platform exceeded 100% year on year.
Sea cucumber, birds nest and flower glue are all traditional tonics in China. This year, there has been an explosive growth trend, and the sound of rising is booming. What is the reason for this?
Fresh sea cucumbers become the most common dried sea cucumbers in the market after a certain process. Due to the grade difference, a kilo of dried sea cucumbers usually needs 10 to 20 jin of live sea cucumbers, so the price of each kilo is high. A reporter told a reporter that the main reason for the price rise of sea cucumber in the main market of Liaoning Province was that the price of sea cucumber increased by about 40% in the local market two years ago.
Person in charge of Dalian Haixing Island Food Co., Ltd.: the output of sea cucumber in Dalian has lost 78% or 80%. The growth cycle of sea cucumber needs three to five years. From 2018 to now, it is exactly two years. However, the production cycle of sea cucumber has not recovered.
The prospect of tonic industry is broad
Industry insiders told reporters that in addition to the middle-aged and elderly, post-90s are also joining the ranks of nourishing and health preserving forces, and consumer demand is more diversified, which also puts forward new requirements for production enterprises.
Lin Xiaoxian, founder of Xiaoxian stew: we have built a 10 billion scale production center in Shanghai to respond to customers in the Yangtze River Delta more quickly and efficiently. He may receive more fresh products in a shorter time. According to the data of China Association of traditional Chinese medicine industry, there are nearly 3000 enterprises producing sea cucumber, birds nest and flower glue in Chinas tonic industry this year, an increase of more than 500 compared with last year. Industry insiders said that in the future, Chinas traditional tonic industry will continue to grow rapidly, and the market size will reach 200 billion yuan in five years. Source: CCTV Financial Editor: Chen Hequn_ NB12679
Lin Xiaoxian, founder of Xiaoxian stew: we have built a 10 billion scale production center in Shanghai to respond to customers in the Yangtze River Delta more quickly and efficiently. He may receive more fresh products in a shorter time.