Under the impact of novel coronavirus pneumonia on the global economy, the blue cursor benefits from the first layout of marketing intelligence strategy, and the iterative updating of customer structure. It quickly seize the new opportunities of digital economy, ensures steady progress of all businesses, and achieves rapid growth of business in the games, e-commerce and other industries, and the rapid growth of short video business, and promotes the companys performance to develop continuously. In addition, based on the strong growth of online marketing demand, BlueFocus officially launched BLUEMARK online in September. It is a smart marketing platform combining service and Maas marketing platform, aiming at tens of millions of small and medium-sized enterprises, accelerating the marketing empowerment of thousands of customers and thousands of faces for b-end customers, and at the same time, it helps BlueFocus to further transform into marketing technology enterprises and continuously improve business efficiency.
According to the analysis of industry insiders, the annual revenue of blue cursor exceeded 10 billion yuan for the first time in 2016, and exceeded 10 billion yuan in a single quarter in 2020. In a short period of four years, blue cursor, which has been transformed into a marketing technology enterprise, has achieved leapfrog development, highlighting the expanding, superimposing and multiplying value of the continuous integration of product technology and creative services on the marketing market. In the past ten years, under the strategy of intelligent marketing and global business, blue cursor has completed the overall layout and transformation from single business to whole marketing business chain, from local to global, from public relations company to marketing technology company, ensuring the sustainable growth ability in the future.
Based on blue cursors service experience for more than 20 years and the popularity of data, technology and product application, it is possible to provide intelligent marketing services for small and medium-sized enterprises, said Zhao Wenquan, chairman and CEO of blue cursor. BLUEMARK online has created the next key track of blue cursor, which not only makes the 4A level marketing quality no longer far away for the majority of small and medium-sized enterprises, but also can provide intelligent marketing services for small and medium-sized enterprises It will open a new market with unlimited imagination space for blue cursor, and truly realize the transformation to marketing technology company.