The new situation of SK Hynixs acquisition of Intel storage: the industry will change

 The new situation of SK Hynixs acquisition of Intel storage: the industry will change

After the transaction is completed, SK Hynix will accept all the flash memory business of Intel, which belongs to the six largest flash memory factories in the world.

In 2020, when the world economy and industrial structure are full of various uncertainties, SK Hynixs big move will directly break the current industrial ecology and market cognition of NAND flash memory industry, and the new pattern of NAND flash memory industry in the next era may come from this.

In a word, the global NAND flash memory industry will become a brand-new ecology in which the East and the West are competing for supremacy. Under the pattern of mutual checks and balances between the East and the west, Samsung, the unquestionable overlord of semiconductor storage, and SK Hynix, the newly born SK Hynix, will become a brand-new ecology in which the Oriental capital occupies the dominant position.

NAND flash memory market

In view of the high standard and high threshold of NAND flash memory industry in terms of technology and capital, only a few six companies in the world can develop and produce a new generation of high-quality NAND flash memory particles, collectively referred to as the original factory.

They are Samsung, Xishu (Shandi), meguang, SK Hynix, Intel, and Jiaxia (formerly Toshiba).

Among them, due to the consideration of cost and technical route, the six original flash memory factories have formed a lot of technology or capital or factory cross with each other to improve the good product rate and market share with each others advantages.

Therefore, SK Hynix acquired all Intel NAND flash memory and storage business, except Intel xpoint business.

It is also due to this business. On the one hand, it is the most core and favorite business of Intel, and on the other hand, it stems from the in-depth technology and capital integration of this business with micron.

In addition to the technology and capital intersection between Intel and Meguiar, the complementarity of business fields is also an important driver for the cross of the six flash memory factories. For example, Sandi, which has an absolute leading advantage in the flash card market, and Western data, which has outstanding achievements in solid-state disk and enterprise storage, have also been further integrated into one company, and even directly merged into a single company with double brand operation.

The evolution of the competition between the two

According to public information, in the past Q1 quarter of 2020, the revenue scale of the six flash memory factories continued to increase, with the overall revenue scale reaching 13.5 billion US dollars, an increase of 8.3% month on month.

In terms of market share, the ranking order of the six flash memory factories has actually maintained a balance for many years. Samsung and Kaixia (formerly Toshiba) are still the main brands in the market share. The two brands are respectively more than 30% and nearly 20% ahead of other original factories;

By virtue of the business restructuring and technology sharing with Shandi, Western Digital has become the absolute middle level of the six original factories, and finally Meguiar, SK Hynix and Intel.

The so-called NAND flash drive pattern, in essence, is a one super and many strong situation in which Samsung is the only one and the other five are competing with each other.

However, with SK Hynixs acquisition of Intels flash memory business, there are only Big Five among the six original flash memory factories.

Accordingly, the capacity and market share of NAND originally owned by Intel will become the bag of SK Hynix with the pace of merger.

Roughly calculated, according to the published Q1 flash market situation in 2020, Samsung will still occupy the first place with about 33% of the market share, while SK Hynix will surpass the current second place Kaixia with 21.6% market share, and directly launched the competition against Samsung.

In particular, with the full access of Intel 3dnand technology and Chinese factories, SK Hynix will complete the vertical fields of enterprises that have not yet done anything before, as well as the potential Chinese consumer market. At the same time, in view of the significant positive trend of the memory market, the revenue from 1 + 1 will exceed 2 in the future, and the change of NAND flash memory industry will come from this.

Who dominates from business to technology?

Samsung and SK Hynix had already had a lot of competition and overlap in terms of business and technology before they competed with each other to compete for supremacy.

In terms of memory business, DRAM business has been the core business of SK Hynix and the head industry of Samsung storage.

Especially for Samsung, it has been the leader of DRAM industry for decades, and now SK Hynix is behind it.

Similarly, in Q1 of 2020, Samsung Electronics and SK Hynix respectively accounted for 44.1% and 29.3% of the global DRAM market share, far ahead of other global competitors and also competing with each other.

As for the technical dimension, SK Hynix successfully developed the worlds first 96 layer 4dnand flash memory based on charge trap flash (CTF) in 2018, and 128 layers of 4dnand flash memory in 2019.

Samsung also launched the fifth generation v-nand flash memory particles with 9x layer in May 2018, and introduced the sixth generation v-nand flash memory particles of 1XX layer with lower power consumption and faster performance through unique channel hole etching technology in May 2018, and even launched the worlds first pcie4.0 high-performance solid-state disk with continuous reading of 7000mb / s.

In more subdivided fields, SK Hynix, after receiving Intel NAND flash memory and storage business, will compete more fiercely with Samsung Electronics in many vertical businesses such as enterprise storage, embedded flash memory and cloud storage.

With the rapid development of 5g and cloud computing, both Samsung Electronics and SK Hynix will do their best to compete in technology and market share. After all, storage comes first in the data age. As the most important infrastructure in the data age, the one who controls the bottom layer will master everything.

Talking about this, I suddenly found that NAND flash memory, or memory industry, is just like the semiconductor foundry industry. Samsung Electronics is like TSMC in the wafer foundry industry. SK Hynix and a number of flash memory factories are similar to Samsung and Intel in the wafer industry.

From here to there, we can infer that with the memory industry gradually closing in to the wafer foundry market, the impact of the coming competition on the market may be benign and beneficial.

Although the R & D and manufacturing cost of memory is not as huge as that of wafer IC, compared with other industries, its manufacturing and R & D costs can not be ignored.

On the other hand, for Samsung Electronics, which is at the top of the industry, the market threat brought about by the merger of the two giants makes it more afraid to relax its vigilance. It can be expected that larger technology investment and capital operation will be staged again, but this time the main actor will be Samsung.

Source: Zhongguancun online editor: Liu Fei_ NBJS10390