Qianxun has reached a strategic cooperation with the third-party authoritative testing institutions, and will jointly explore the live + quality inspection mode

category:Finance
 Qianxun has reached a strategic cooperation with the third-party authoritative testing institutions, and will jointly explore the live + quality inspection mode


At the conference, Qianxun and Guolian quality inspection both introduced the details of the cooperation. Guolian quality inspection will provide risk investigation and analysis services for the products that have passed the Qianxun review, make risk classification and early warning, carry out sampling test on medium and high-risk products, issue reports of CNAs and CMA (respectively China Metrology Certification and China National Accreditation Commission for conformity assessment) qualification, and keep samples of the same batch of products on-line in the live room to realize the whole process The first cooperation between the two sides will cover food, beauty, clothing and other categories.

The co-founder and CEO of Qianxun holding group co-founder and CEO Ollie said that Qianxun is the largest MCN organization with the largest transaction scale of e-commerce live broadcasting. It has more than 60 e-commerce anchors, including Weiya, Lin Yilun, Miss koala, Bailu Danfeng and other top anchors of head and single category. This achievement is due to Qianxuns strict control on product quality. Viva has so many fans because of their trust in her. This trust is based on the strict trust in her selection process. We hope to continuously improve the professionalism of the organization. This is a very important supplement to the third-party authentication mechanism for Weiya. This is an extension of the existing mechanism for the evaluation of fans

Yang Zengjun, chairman of Guolian quality inspection, said that as a comprehensive third-party inspection and testing institution, Guolian quality inspection has determined the development vision of let testing return to human green life at the beginning of its establishment. In the cooperation with Qianxun, Guolian quality inspection will give full play to its advantages, supervise and control the raw materials, production technology, quality monitoring system and enterprise integrity, so as to provide quality control scheme for e-commerce live broadcasting industry and promote the healthy development of new economy and new business state of e-commerce live broadcast. At the same time, in response to the central governments instruction to achieve comprehensive poverty alleviation by 2020, promote consumption poverty alleviation and help win the battle of poverty alleviation through live broadcast, Qianxun joint quality center will provide public welfare testing services for special live broadcast products of poverty alleviation and agricultural assistance, provide technical support and guarantee, help consumption poverty alleviation, and help enterprises with commodity origin improve their quality awareness.

Taking via as an example, as the first e-commerce anchor in Taobao station, her selection team has a size of about 300, and strictly follows the extremely strict selection process, which is divided into preliminary review, review and final audit. The business should sign up online at least one week in advance. The unofficial flagship store, direct business or agent do not recognize it. The dynamic score of the shop is below 4.8, and the quality problems in the evaluation of the whole network will be eliminated. The team will screen from the manufacturer, composition list and other aspects for many times, and then try to eat and score scores. For products with high comprehensive score, viah will try and try it in person and have one vote of veto. According to Qian Xun, there are more than 1000 products registered daily for live studio of viah, but the proportion of the applications is less than 5%.

In April this year, the Shuangpin Online Shopping Festival sponsored by the Ministry of Commerce was launched in Weiyas live studio. Cai Yudong, deputy director of the Department of e-commerce of the Ministry of Commerce, who was connected with Weiya, named and praised Weiyas selection: I heard that Weiyas team has been selecting very good products. Lets continue to do this. The core of e-commerce live broadcasting is to sell goods, and the quality of products must be the first lifeline. As a leader in the industry, Qianxun not only actively expands the supply chain of goods to provide consumers with rich products, but also continues to increase investment to ensure consumers consumption safety and service experience from the aspects of product selection and after-sales. In Ollies view, even though the industry has ushered in a huge window period during the epidemic, practitioners still need to calm down and think about how to understand the real needs of consumers and solve the problems they really care about. On October 21, the annual double 11 promotion will be launched. The cooperation between Qianxun and Guolian quality inspection will also better protect consumers from buying Wumart products with high price from Weiya live studio. Source: editor in charge of mass news: Chen Tiqiang_ NB6485

In April this year, the Shuangpin Online Shopping Festival sponsored by the Ministry of Commerce was launched in Weiyas live studio. Cai Yudong, deputy director of the Department of e-commerce of the Ministry of Commerce, who was connected with Weiya, named and praised Weiyas selection: I heard that Weiyas team has been selecting very good products. Lets continue to do this.

The core of e-commerce live broadcast is selling goods, and the product quality is the first lifeline. As the leader of the industry, Qianxun not only actively expands the supply chain of goods, provides rich products for consumers, but also continuously increases investment, and ensures the consumers consumption safety and service experience from the aspects of selection and after-sale. In olis view, even if the industry ushered in a huge window during the outbreak, practitioners still need to calm down and think about how to understand the real needs of consumers and solve the problems they really care about.

On October 21, the annual double 11 promotion will be launched. The cooperation between Qianxun and Guolian quality inspection will also better protect consumers from buying Wumart products with high price from Weiya live studio.