Pulse guide to the growth of graduates 2020: the most popular talent attraction of Internet enterprises

category:Internet
 Pulse guide to the growth of graduates 2020: the most popular talent attraction of Internet enterprises


The change of the companys market value is one of the standards reflecting the future development. According to the data, as of June 2020, the first camp of big Internet companies is relatively stable, and the market value of Tencent and Alibaba are ahead of their peers. The second camp is gradually divided. Meituan leads the rise of the second camp, and the market value shows an obvious upward trend.

To a certain extent, the change of the companys market value is a direct manifestation of the companys development potential and future imagination space. In the Internet factories of the second camp, meituans advantages are relatively obvious, and its attraction to talents is also enhanced.

(market value change curve of second camp of Internet companies)

The future of the company can be seen from the market value changes and other data, and whether employees can see their own future in the development of the company is more important for personal development. It has always been said that Internet companies eat young rice. It is undeniable that employees of Internet companies are more likely to have middle-aged crisis. According to the data, meituan, Alibaba and Tencent account for 39.14%, 38.30% and 33.23% of the old employees with 5-10 years working experience, leading the industry.

Job hunting is a two-way choice. When an enterprise chooses its employees, employees are also considering the enterprise. For todays young job seekers, a good employer brand image can be more recognized by employees, and nearly 40% of old employees in service also reflect the stability of the enterprise, which is enough to make the new employees have the confidence to grow together with the company, realize their self-worth, and more easily gain their sense of trust and belonging.

Refusing 996, Internet companies with less overtime and shorter commutes have greater advantages

In addition to emotional and value advantages. Meituans characteristics of less overtime and short commuting time also provide support for it to absorb more talents. As we all know, overtime in the Internet industry is almost a Convention. The report also mentioned that in terms of the average length of overtime in a single day, 40.32% of the respondents said that their average daily overtime time was more than 90 minutes, while the overtime effect of the head of the Internet companies was more obvious. The proportion of the average daily overtime length greater than 90 minutes was higher than the industry average.

For example, pinduoduo, Tencent, Jingdong, Alibaba and other enterprises are all big overtime workers, that is, the proportion of employees who work overtime for more than 90 minutes is higher. Nearly 70% of pinduoduos employees work more than 90 minutes a day on average; while meituan, didi and other enterprises have shorter overtime hours, which is closer to the industry average.

(distribution of users who work overtime more than 90 minutes in it Internet industry)

In the case of inevitable overtime, shortening the commuting time is an essential guarantee for employees to go home early. Especially in first tier cities such as Beijing and Shanghai, it is a dual physical and mental challenge for employees to experience a long commute after overtime.

According to the report, employees of pinduoduo, Alibaba and meituan account for the highest proportion of commuting time less than 20 minutes, that is, the three enterprises have shorter commuting time. But at the same time, pinduoduo and Alibaba have longer overtime hours. It can be said that the time saved from commuting is used to work overtime. In this way, meituan employees are relatively happy and can enjoy the life after work earlier than their peers.

To sum up, from the five evaluation criteria reflected by market value, enterprise stability, overtime hours, commuting hours and employee evaluation, meituan, Alibaba, Tencent and other Internet companies are more attractive for talents. Among them, meituans five standards rank among the top three in the industry, while Alibaba and Tencent have three respectively. It is no surprise that meituan has become the best choice for new employees in the Internet industry.

It is worth mentioning that the report also pointed out that the demand for recruitment in the Internet industry has been at the lowest level in the year. Affected by the epidemic, there is a big gap between recruitment demand and job search demand. For example, the recruitment demand of Kwai Chi and the US group in the first half of this year increased by more than 150%. This means that the competition for talents has become the key to the development of enterprises, while the Internet industry has relatively strong anti risk ability, and the development prospect is still considerable. Therefore, an enterprise with obvious advantages and helpful for self promotion is a necessary choice for young people, especially fresh graduates. Source: editor in charge of mass news: Chen Tiqiang_ NB6485

It is worth mentioning that the report also pointed out that the demand for recruitment in the Internet industry has been at the lowest level in the year. Affected by the epidemic, there is a big gap between recruitment demand and job search demand. For example, the recruitment demand of Kwai Chi and the US group in the first half of this year increased by more than 150%. This means that the competition for talents has become the key to the development of enterprises, while the Internet industry has relatively strong anti risk ability, and the development prospect is still considerable. Therefore, an enterprise with obvious advantages and helpful for self promotion is a necessary choice for young people, especially fresh graduates.