Will Chinas Radio and television industry become the Dragon slaughtering warrior in the low valley

 Will Chinas Radio and television industry become the Dragon slaughtering warrior in the low valley

On October 12, China Radio and television network Co., Ltd. was officially established, becoming the fourth largest operator. It will provide 5g service and issue No. 192 segment.

The joining of Chinas Radio and television has given consumers some expectations, hoping that the current industry pattern will be broken. So will Chinas Radio and television be the Dragon Slayer we are looking forward to?

Can radio and television bring cheaper 5g packages

5g charges are high, a large part of the reason is the high operating costs. Although 5g transmission speed is faster, its coverage is also smaller, which means that the higher the construction cost of base station, the higher the operation cost.

In fact, 5g technology can also be applied to low frequency band, and the 5g band held by China Radio and television is 700MHz. The advantage of this frequency band compared with other high frequency bands is that the signal penetration is strong and the coverage area is wide.

Take the 2.6GHz band adopted by mobile as an example, the data transmission rate of this band is about 1Gbps, but the coverage radius is only 300-500m, and the power consumption is huge.

However, the transmission rate of 700MHz band is far less than that of other high-frequency bands. The rate is about 100Mbps, and the actual use is estimated to be about the same as 4G.

In addition, due to the wide coverage of 700MHz, the number of users in the signal coverage area will increase significantly. However, the optical fiber bandwidth of access base station is limited, so it may be difficult to reach the peak rate in the presence of competition.

Where there is no 2.6GHz or 4.9ghz base station, 5g signal may be displayed on the mobile phone, but the overall rate will be greatly reduced.

Therefore, from the perspective of operation cost, the cost of base station construction and operation and maintenance in 700MHz band is indeed relatively low, and the operation cost is reflected in the user package.

Coupled with the scramble for users, it can be predicted that Chinas Radio and television package charges will be relatively cheap in the initial stage.

Of course, a big premise of cheap package is that the signal is stable, and the service cant be too bad. If these cant be done, consumers are not willing to use the cheap package.

Can radio and television shake the position of the three royal families

With the entry of Chinas Radio and television industry, many people expect to shake the monopoly position of the three companies in the communication industry. However, it seems that it is difficult to have much impact on the original market.

Therefore, radio and television choose to sign a contract with China Mobile, build base stations with China Mobile, share 700MHz frequency band, and use 5g base stations of China Radio and television. In addition to the 5g base stations built by radio and television, they will also be able to use the base stations of China Mobile. The network speed used by the two users is the same.

In addition to infrastructure, the market space for radio and television is also very limited.

According to the interim report of major operators, by June 2020, the number of mobile users of China Mobile has reached 947 million, including 760 million 4G users and 70.2 million 5g users, and 343 million mobile users of China Telecom.

The three major operators occupy the vast majority of the market share, leaving little for radio and television.

Unless radio and television have strong enough competitiveness, such as better service and cheaper price, it is difficult for users to change operators.

In addition, Chinas Radio and television itself has great problems. Different from China Telecom, China Mobile and China Unicom, the broadcast and television network has been distributed in various provinces and cities for many years and is governed by different regions.

Radio and television has always wanted to operate in a unified way, but there has been no good opportunity.

In recent years, under the impact of mobile Internet, IPTV and Ott, cable TV users of Chinas Radio and television will lose nearly 100 million yuan in 2019.

Moreover, with the separation of production and broadcasting, the content production ability of radio and Television Department is also being challenged by the Internet platforms such as iqiyi and Youku.

In general, broadcasting and televisions entry into 5g is actually a self-help. We hope to take advantage of 5g license to accelerate the integration of national one network and get out of the trough.

Write it at the end

Two years ago, more than 22 virtual operators were granted business licenses. Everyone thought they would become dragon slayer warriors. Two years later, virtual operators still couldnt shake the three dragons.

We cant know whether we can become the Dragon slaughtering warrior we are looking forward to, or maybe the Dragon slaughtering boy will eventually become a dragon.