This week (September 28 - October 3), the ticket price of national film reached 2.335 billion yuan, and the box office of Jiang Ziya and my hometown released on October 1 exceeded 800 million yuan, and the box office continued to soar after three days of release.
According to the data, the box office of mainland China exceeded 10 billion yuan in 2019 on February 11, 2019, and reached this figure in 2020, 235 days later than last year. Only half a year after the outbreak, cinemas in China will be able to restart. On July 16, the national film administration announced that the cinemas would be reopened, but the attendance rate should not exceed 30%, and the distance between unfamiliar audiences should be more than 1 meter. On September 15, the film projection Association adjusted its screening guidelines to raise the attendance rate of cinemas to no more than 75%.
Under the strong impetus of the domestic blockbuster 800, the cinema lines in mainland China have recovered rapidly. As of October 3, the total box office of the national film industry has exceeded 10 billion yuan. During the National Day holiday, the cinema line was extremely popular. The box office of the first three days was 741 million yuan, 674 million yuan and 594 million yuan respectively, which exceeded 2 billion yuan in three days, ranking second in the history of National Day archives.
CICC had previously believed that high-quality content had a great impact on box office recovery, and the market was expected to gradually return to normal from the National Day archives. Zhongjin estimated that the box office could reach 15 billion yuan in 2020.
National Day hot film industry recovery accelerated, investment opportunities expected to rise
The industry estimates that the box office of Jiang Ziya may eventually exceed 1.6 billion. As a producer, light media is worthy of attention. In 2019, the light film industry has made a profit of more than 1 billion yuan in the film Nezha alone.
I and my hometown is produced by Beijing culture, and popular movies such as warwolf 2, wandering earth and I am not the God of medicine are all produced by him.
Source of this article: Yang Qian, editor in charge of CFA_ NF4425