Break the 10 billion mark! The film and television industry has a promising performance in the whole year

category:Finance
 Break the 10 billion mark! The film and television industry has a promising performance in the whole year


Who is the king of Kui in the National Day archives?

The National Day golden week has always been a must for all film and television companies. Especially this year, because of the epidemic situation, cinemas pressed the pause button for half a year. Judging from the current situation, although there are at least five blockbusters recently released, they have gradually evolved into two films, namely, Jiang Ziya and my hometown and I.

It is understood that, relying on the reputation of the Devil boy of Nezha was born, the first day box office of the animated film Jiang Ziya reached 342 million yuan in the mainland of China on October 1, setting a new record of the first day box office of animated films in the mainland film market. The previous record was 144 million yuan in the birth of Nezhas demon child.

However, with the popularity of Jiang Ziya, its reputation began to differentiate. In contrast, my hometown and I continues the collective creation mode of last years I and my motherland, with rich stories, leaving ample room for discussion and box office. At the same time, the luxurious production team of my hometown and I also has some interesting points: Zhang Yimou acts as the director system, Ning Hao as the chief director, Zhang Yibai as the chief planner. There are eight film emperors and two empresses, including ge you, Huang Bo, Fan Wei, Deng Chao and Shen Teng.

According to cats eye professional edition, by the time of publication (16:42), the box office of Jiang Ziya has reached 828 million yuan, and my hometown and I has reached 739 million yuan, ranking among the top three in the total tickets of this years new films, along with eight hundred with 3.066 billion yuan.

Judging from the popularity and pre-sale box office situation, champion and pioneer are in the second tier. Among them, the box office of winner, which has been released for 9 days, is 425 million yuan, and that of avant garde is 159 million yuan.

Multiple factors contribute to the popularity of National Day archives

This year, after losing the two gold markets of Spring Festival and summer vacation, the importance of this national day archive can be seen for the film companies that have been rubbing their hands for a long time. Therefore, the Spring Festival films such as winning the championship, Jiang Ziya, pioneer and other spring festival films were all transferred to the national day, and the theme films my hometown and I and home at one point were also selected to be released during the national day.

Industry analysts believe that since the resumption of work on July 20, the National Day file is the first long holiday schedule, and this years Mid Autumn Festival and national day double festival are extended to 8. From the box office performance over the years, the proportion of National Day box office receipts in the whole year has increased year by year, especially in 2019, the proportion of National Day box office box office will be further promoted by the three blockbuster gift films in the 70th anniversary of the founding of the peoples Republic of China.

From the same period last year, six films released in the National Day archives in 2019 achieved box office receipts of 4.2 billion yuan from October 1 to October 7, accounting for 7.1% of the total box office of the whole year. The box office of the first day of this years National Day holiday has recovered to 89%, nearly 90%, compared with 815 million yuan on the first day of the National Day holiday in 2019.

In view of the influence factor of seat rate adjusted to no more than 75% proposed by relevant departments, Wanlian Securities Research Institute believes that the adverse impact of the attendance ratio on hot schedule can be basically ignored. Taking my motherland and I as an example, the attendance rate of the first day (September 30) and the Golden Show (18:00-20:59) on the first day (September 30) and the Golden Show (18:00-20:59) on the 11th day were 84.5% and 80.6% respectively, while the attendance rate of the later date and all other periods were less than 75%.

High box office boost industry confidence

Affected by the bright performance of pre-sale box office, on September 30, while the overall market performance was declining, the film and television sector suddenly rose. For example, light media rose 6.59%, Beijing Culture rose 4.11%, Wanda film rose 4.03%, Chinese film and Huayi Brothers rose 1.66% and 1.64%, respectively.

Compared with the more than expected box office of the first new film eight hundred released after the resumption of cinema work this year, this years National Day archives, driven by blockbusters such as I and my hometown and Jiang Ziya , have repeatedly set new record prices in the year, which is not surprising. The more significance is to boost the confidence of the film industry. One brokerage analyst said.

Film and television theater line is one of the industries most affected by the epidemic, and film listed companies generally suffered losses in the first half of this year. Take the light media as an example. In the first half of this year, due to the impact of the epidemic, the performance was low. However, as the main investor of Jiang Ziya, after the film was announced to be put on file, the stock price of light media once touched the trading limit on the same day.

In the second half of 2020, light media is expected to release 12 film projects and 39 film projects, including deep sea, star Travels: rushing out of the earth and big fish Begonia 2.

As the countrys largest cinema film screening company, Wanda film replied in the interactive e-mail on September 8 that at present, more than 90% of its cinemas have resumed business. According to the companys disclosure, there will be 73 new studios in China in 2019, and the number of domestic studios will exceed 600. As early as the end of August, Wanda film said in the interactive easy that mistakenly killed was the companys main investment and main control film. After the film resumed business, it continued to be screened, and the box office performance has exceeded 1.3 billion yuan. My hometown and I participated in the film for the company. In addition, the highly anticipated Chinatown detective 3 is also the main investment and control film of Wanda. As one of the top listed cinema companies, China Film said on the interactive platform that as of the end of June this year, the companys projection business had 7 controlled and shareholding cinemas and 141 holding cinemas, among which the cinema franchise mode was the main mode of cinema business. In addition, the company has also led or participated in the production of national day film winning the championship, my hometown and me, home at one point, vanguard and Mulan: born in the sky. Source: Yang Qian, editor in charge of Shanghai Securities News_ NF4425

As the countrys largest cinema film screening company, Wanda film replied in the interactive e-mail on September 8 that at present, more than 90% of its cinemas have resumed business. According to the companys disclosure, there will be 73 new studios in China in 2019, and the number of domestic studios will exceed 600.

As early as the end of August, Wanda film said in the interactive easy that mistakenly killed was the companys main investment and main control film. After the film resumed business, it continued to be screened, and the box office performance has exceeded 1.3 billion yuan. My hometown and I participated in the film for the company. In addition, the highly anticipated Chinatown detective 3 is also the main investment and control film of Wanda.

As one of the top listed cinema companies, China Film said on the interactive platform that as of the end of June this year, the companys projection business had 7 controlled and shareholding cinemas and 141 holding cinemas, among which the cinema franchise mode was the main mode of cinema business. In addition, the company has also led or participated in the production of national day film winning the championship, my hometown and me, home at one point, vanguard and Mulan: born in the sky.