The joy project has also introduced many new ways to play. The competition will be held in the form of short video competition for one month. It will collect music works freely created by the players and select the top 100 players according to the number of users votes. Finally, the top 10 players selected will receive million album investment and 100 million level exposure resources. Himalaya will also customize exclusive albums for them, with a total investment of tens of millions to help them quickly realize popularity gathering and content realization.
According to public information, by the end of 2019, Himalaya launched a number of paid healing music albums, and launched the headspace sleep boosting app to boost the development of healing pure music, which changed the long-term green leaf of pure music people living behind the scenes, with low focus on works, difficult commercialization and low income. Up to now, ear world, sound Valley, Wang Kexin and other healing music anchors have become popular in the Himalayas, known as sound healers. Not only have their music works been broadcasted, but their monthly album income has exceeded 10000 or even 100000. (Wen Xi)