Stars + top 100 celebrities gather at the Bund to help the anniversary Carnival
Recently, the popular variety show sister riding the wind and waves has renewed the publics inherent impression of 30 + women, showing a variety of womens amorous feelings, and at the same time, it has aroused peoples discussion on the living conditions of different types of women. Full of strength and cool feeling, Li stani showed her sisters confidence and demeanor. Later, Sydney and Li stani, Wu Xin and Wang Feifei danced together on the spot, and had a fun interaction with Alfred Gini and Fei Qiming, which ignited the audiences interest.
Different from other anchors fans Festival, in addition to the support of stars, more than 100 celebrities are making momentum for the Sydney live one-year anniversary ceremony. By opening various social platform apps, you can see the information about the first anniversary of Sydney 828 live broadcast released by the celebrities everywhere. The topic of Sydney live one anniversary has a strong tendency to dominate the screen. When you open the microblog, you can easily see the activity information released by red people such as Lin Shanshan, pan Baixue, Hu Bingguo, etc. in the comment area, a large number of fans are asking for details of the activities, expressing their expectation of seeing more on-site information.
With Sydney as the core circle, stars and celebrities jointly operate to release the activity preview and show up one after another on the same day. The Sydney live one year anniversary celebration is very different.
Sydney: the best boundary is loyalty to yourself
Walking into the interactive area of the activity venue, many red people are experiencing the interaction of tearing labels. Every year old can run in their own love, no matter how much to love fairy tales, heroes and magic slogan in the venue was particularly eye-catching.
In the center of the stage at Nuo University, Sydney reviewed her mental journey since the first anniversary of live broadcasting and talked about her attitude towards life. From starting a business in the University, he founded his own clothing brand chin, to carrying 30 + independent brands to speed up the road to a better life; from exporting life ideas to advocating a better life to 200 million + fans with more than 200 celebrities; from sharing good things with everyone at the beginning, to bringing happiness and beautiful products to you in tens of thousands of selection pools, Sydney has always followed her heart and shared the beauty.
At the venue, Ms. Su Mang, former president of fashion group, editor in chief of fashion bazaar and founder of bazaar Star Charity Night, announced the establishment of Sydney Guardian growth charity fund of Beijing New Sunshine charity foundation, jointly with Beijing National Pediatric Neurosurgery center to provide financial support for children with brain tumor surgery aged 0-14, Deliver goodwill and goodness to more places where you need help.
When talking about the beautiful boundary, Sydney said that the best boundary is to be loyal to yourself, accept yourself in every period, be true to yourself, and bravely pursue the life you want. We are mothers, wives, daughters, employees or bosses, but before that, we are ourselves first. I believe that people who live a good life will have the heart and soul to love others and be loved by others. I hope that the girls who are looking for the coordinates of life follow their heart and love themselves well. Adjust ourselves to a comfortable position, even if we cant run, we can pace confidently
On that night, Yang Tiantian, CEO of one heart Entertainment and founder of plusmall, appeared in the Sydney live room to cut the ribbon with Sydney to announce that its personal large size womens wear brand plusmall has reached a deep cooperation with chenfan. Asked about the original intention of making large size womens wear, Yang Tiantian said that there are too many non-standard girls in the world who are eager to be seen and praised. What she wants to do is to create such opportunities. Behind every single large size womens dress, there are thousands of attractive fat girls pursuing themselves and loving themselves well.
Sydney live room to leverage high consumption people to create the ultimate experience of a better life
A week before the event, Sydneys Live Room launched a welfare program focusing on womens life scenes and needs. Chanel bags, massage chairs, 1-Carat diamond rings and BMW were delivered to the girls homes waiting in front of the live room. On the day of the event, Sydney set up a live broadcasting room with the Bund as the background, opened a million good things second kill and welfare, so that fans who cant get to the scene can feel the atmosphere of the scene for the first time. The sales volume of the studio exceeded 300 million yuan that night. One year later, the record was more than five times more than that of the first show of 60 million.
It is worth noting that after the 516 real love yourself live broadcast, Sydney and Zhou Yangqing were in the same frame again that night. During this period, Sydney and Zhou Yangqing explained in detail the use method and feeling of yaman beauty instrument in the live camera, and shared with you the tips for improving the delicacy and happiness of life in daily life, so as to create immersive experience for users. Under the trend of low price driven live broadcasting, more than 5500 yaman beauty machines with a unit price of nearly 4000 yuan were sold in Sydney live room that night, with sales exceeding 21 million yuan. 10000 cloud whale mopping robots with a unit price of 3699 yuan sold out in seconds, and the sales of single product exceeded 40 million. In my opinion, every product purchased by girls is not only a tool to meet needs, but also an opportunity to release emotions and create pleasure. Thats what Ive been delivering to my fans in the studio. Theyre willing to pay for good products and the idea of a better life behind them. Sydney said.
Different from the simple selling mode introduced in the live broadcast room, Sydney shared the product experience and product highlights with fans in the form of pictures and texts on the social platform, and had direct and in-depth communication with users in the live broadcast room, which further enhanced the users awareness of the brand and product. Through repeated purchase and user tracking, Sydney fans and users have accumulated deep trust barriers, thus pushing and leading the consumption demand of users in reverse. From the depth of grass planting - live content marketing - after-sales interaction - fans repurchase behavior, chenfan opened the brand marketing link, grafted the strong flow channel of live broadcast, and realized the strong stickiness between brand and users. Source: editor in charge of mass news: Chen Tiqiang_ NB6485
Different from the simple selling mode introduced in the live broadcast room, Sydney shared the product experience and product highlights with fans in the form of pictures and texts on the social platform, and had direct and in-depth communication with users in the live broadcast room, which further enhanced the users awareness of the brand and product. Through repeated purchase and user tracking, Sydney fans and users have accumulated deep trust barriers, thus pushing and leading the consumption demand of users in reverse. From the depth of grass planting - live content marketing - after-sales interaction - fans repurchase behavior, chenfan opened the brand marketing link, grafted the strong flow channel of live broadcast, and realized the strong stickiness between brand and users.