Lei Juns first public speech: continue to deepen intelligent manufacturing

category:Internet
 Lei Juns first public speech: continue to deepen intelligent manufacturing


According to Lei Jun, Xiaomi originally planned to hold a celebration to celebrate the companys 10th anniversary, but due to the impact of the epidemic, the original plan was canceled. Todays speech is defined as a summary report for all the friends who pay attention to Xiaomi, and tell all the experiences and lessons of Xiaomi in the past ten years.

Xiaomis ten years of entrepreneurship is also the golden decade of China Mobile Internet, and Xiaomi chose the most difficult track. At that time, there were international giants such as Nokia and Motorola in the mobile phone industry, as well as the domestic China cool union, and mobile phones were copied everywhere. Xiaomi hopes to be the best mobile phone in the world and sell for half the price, and choose the triathlon mode of hardware, software and Internet. Its not easy to master one of these three items, and its even more difficult to master them all. Even if you look at the world today, few companies can do it.

At the beginning of his business, Xiaomi has been riding the wind and waves all the way in his field of expertise, such as MIUI. The 1999 yuan Xiaomi mobile phone and 799 yuan Hongmi mobile phone have not only completely changed the ecology of Chinas mobile phone industry, but also made Xiaomi a top student of mobile Internet. Lei Jun not only shared the success stories of mobile phone and ecological chain, but also pointed out the biggest difficulty of Xiaomis early Entrepreneurship: he repeatedly encountered obstacles in the hardware field he was not good at, which he even described as the biggest joke.

The great success of Xiaomis mobile phone business at the beginning triggered an upsurge in the industry to learn from Xiaomi in an all-round way. Lei Jun said that the early millet delivery capacity was insufficient, and even made people who studied millet misunderstand the millet model and took hungry marketing seriously. The result must not be long-term. More and more people believe in the Xiaomi model. After learning the Xiaomi model, Xiaomi has also taken the initiative to open up, launched the ecological chain plan, invested and helped like-minded entrepreneurs, copied more than 100 millet mode companies, changed more than 100 industries, and created thousands of good products widely loved by consumers.

To the surprise of the outside world, Lei Jun also declassified the truth behind the 1 billion bet with Dong Mingzhu, and told the reason behind it. It turns out that the one billion bet originated from a joking arrangement of program effect at CCTVs annual peoples awards show. Lei Jun believes that after gambling, Xiaomis understanding of the manufacturing industry has been deepened.

In addition, supply chain difficulties, overseas 1 billion inventory fire fighting experience, mobile phone business from the bottom of the reversal The millet depicted in Lei Juns speech is not always bright, but always uplifting. He also enjoyed Millets experience in reversing the breakout: success is often not planned out, crisis is an unexpected opportunity.. In his opinion, the most important thing is to stabilize our position in order to win the turnaround. For Xiaomi, we should adhere to the cost-effective strategy and adhere to the world-class quality. Only after keeping the integrity can we be surprised, innovation determines how high we fly, and quality determines how far we go.

Three things that Xiaomi is really proud of

In more than two hours, Lei Jun introduced Xiaomis 10-year history with 20 stories to answer the question where does Xiaomi come from and where will it go?. Lei Jun said that in the past 10 years, Xiaomi is most proud of three things: accelerating the popularization of mobile Internet, promoting the rise of a new generation of Internet head enterprises represented by didi behavior; a large number of ecological chain enterprises represented by stone technology have led to more than 100 industry changes; Xiaomi has recruited a large number of female workers in yini factory, bringing opportunities for ordinary people to change their fate.

In addition, during his speech, Lei Jun also disclosed his three wishes for Xiaomi ten years later

Xiaomi can become a real international brand from China, and users all over the world know how to read Xiaomi;

No one said Lei Jun was a model worker, and the stage of struggle belonged to a new generation of millet people;

A group of great new companies were born inspired by Xiaomis entrepreneurial story.

Where will Xiaomi go? Lei Jun announces three iron laws

Who is Xiaomi? Why does Xiaomi struggle? This is the theme of Lei Juns open letter when Xiaomi was listed. In this speech, Lei Jun gave more rich and multidimensional answers.

What changes will Xiaomi bring to the world in the future? Lei Jun chose to answer with three products. At the new product launch after the keynote speech, Xiaomi launched three kinds of 10th anniversary commemorative works: Xiaomi 10 supreme commemorative edition, redmik30 supreme commemorative edition and millet transparent TV.

Lei Jun chose to use these three products to represent Xiaomis unchanging three iron laws: technology-based, cost-effective as the key, do the coolest products. He explained that technology-oriented is Xiaomis attitude of sticking to hard core technology in the next ten years. Meanwhile, he disclosed that: the surging chips that rice noodles care about, Xiaomi is still developing; cost performance is the greatest sincerity of Xiaomi to make friends with users, which is Xiaomis core strategy; making cool products is the duty of Xiaomis engineers, and the coolest company in rice noodles is Xiaomis vision.

Lei Jun is not only releasing products, but also announcing Millets declaration for the next decade. At the same time, Lei Jun also gave the audience the answer of where will Xiaomi go and revealed three development strategies of Xiaomi in the next decade.

Today, we are faced with a very complex international environment and an extremely competitive environment. What should we do next? If you want to stick to todays achievements and live on the past achievements, there is no doubt that you cant keep them. If you want to continue to ignore it, fight hard, and grow in an extensive way, there is no doubt that this road will not work. Lei Jun said that the first strategy is to start a new business, boldly use entrepreneurial talents, boldly use entrepreneurial incentives, and boldly grasp new strategic opportunities. The second strategy is to continue to deepen the Internet plus manufacturing and insist on using the Internet to create manufacturing industries. Lei Jun said that on the basis of continuing sincere cooperation with the OEM, Xiaomi will deeply participate in the manufacturing industry: at present, Xiaomi has developed a large number of high-end equipment, and has designed and completed a fully automated high-end mobile phone production line. In addition, Xiaomi industry fund has invested in more than 70 semiconductor and intelligent manufacturing companies, and Xiaomi will make great efforts to do manufacturing manufacturing in the future. The third strategy is steady and long-term. Lei Jun said that Xiaomi will use the length of ten years to look at development, and to do long-term valuable things. He said Xiaomi would make friends with time and never rush forward.. Source: Netease intelligent editor: Liu Fei_ NBJS10390

Today, we are faced with a very complex international environment and an extremely competitive environment. What should we do next? If you want to stick to todays achievements and live on the past achievements, there is no doubt that you cant keep them. If you want to continue to ignore it, fight hard, and grow in an extensive way, there is no doubt that this road will not work. Lei Jun said that the first strategy is to start a new business, boldly use entrepreneurial talents, boldly use entrepreneurial incentives, and boldly grasp new strategic opportunities.

The second strategy is to continue to deepen the Internet plus manufacturing and insist on using the Internet to create manufacturing industries. Lei Jun said that on the basis of continuing sincere cooperation with the OEM, Xiaomi will deeply participate in the manufacturing industry: at present, Xiaomi has developed a large number of high-end equipment, and has designed and completed a fully automated high-end mobile phone production line. In addition, Xiaomi industry fund has invested in more than 70 semiconductor and intelligent manufacturing companies, and Xiaomi will make great efforts to do manufacturing manufacturing in the future.