Jingdong strategic investment Jianfu convenience store, which has more than 1700 stores

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 Jingdong strategic investment Jianfu convenience store, which has more than 1700 stores


Since last year, Jingdong has successively completed a series of strategic investment cooperation with Five Star appliances, Gome retail outlets and Dixon Tong, and launched the full channel integration of 3C appliance industry. Meanwhile, through strategic cooperation with Kwai Fu and other traffic content platforms, it deepened cross-border integration and jointly enhanced the supply chain capabilities, brand marketing and data capabilities of both sides. According to Jingdong group, the strategic investment chain convenience store scenario will form an effective supplement to online planned consumption with the help of the service attributes of convenience store formats and instant consumption scenarios, strengthen the last kilometer of retail services, and help to improve user stickiness. Meanwhile, the integration of e-commerce + convenience stores will also help in the community group buying mode, o2o home model, and The joint innovation of various retail formats, such as natural selection, retail + service mode. (1 orange) source: Netease science and technology report editor in charge: Ding Guangsheng_ NT1941

Since last year, Jingdong has successively completed a series of strategic investment cooperation with Five Star appliances, Gome retail outlets and Dixon Tong, and launched the full channel integration of 3C appliance industry. Meanwhile, through strategic cooperation with Kwai Fu and other traffic content platforms, it deepened cross-border integration and jointly enhanced the supply chain capabilities, brand marketing and data capabilities of both sides.

According to Jingdong group, the strategic investment chain convenience store scenario will form an effective supplement to online planned consumption with the help of the service attributes of convenience store formats and instant consumption scenarios, strengthen the last kilometer of retail services, and help to improve user stickiness. Meanwhile, the integration of e-commerce + convenience stores will also help in the community group buying mode, o2o home model, and The joint innovation of various retail formats, such as natural selection, retail + service mode. (an orange)