Chinas enterprises rise, country garden becomes the worlds top 500 real estate enterprises

category:Finance
 Chinas enterprises rise, country garden becomes the worlds top 500 real estate enterprises


This is also a proposition that country garden is thinking about and has put into action. As early as the beginning of 2019, the company has upgraded its positioning to a high-tech comprehensive enterprise that creates good life products for the whole world, and its development vision has expanded to the most competitive enterprise in the world. Over the past year, country gardens high-tech format has constantly surprised the industry: Qianxi robot catering group is striving to become the worlds largest intelligent catering group integrating development, production, operation and supply chain system; bozhilin robot company, standing at the forefront of intelligent construction in China, has successfully established its own technology while promoting the high-quality development of the construction industry The original intention of country garden to march into modern agriculture is to create science and technology-based, platform based and international agriculture, and comprehensively improving the automation level of agricultural industry chain will become an important means for China to occupy the commanding height of global agricultural development in the future.

World class real estate enterprises bred by Chinas fertile soil

From an individual point of view, country garden has been breaking the growing ceiling in the past four years. According to the statistics of the third-party institutions, its full caliber sales volume increased from 308.84 billion yuan in 2016 to about 771.53 billion yuan in 2019, with an increase of 149.8%. The improvement of profitability was even more obvious, with operating revenue increasing by 217%, from 153.09 billion yuan to 485.91 billion yuan. The net profit increased by 348% from about 13.7 billion yuan to 61.2 billion yuan.

The outstanding achievements of country garden are rooted in the rapid development of Chinas economy. The National Bureau of statistics once issued a report, pointing out that in the 70 years since the founding of new China, China has experienced the largest and fastest urbanization process in the history of the world. By the end of 2019, the urbanization rate of Chinas permanent population will reach 60.6%, 49.96 percentage points higher than that at the end of 1949, with an average annual increase of 0.71 percentage points. With the promotion of urbanization strategy, the real estate market is booming. In 2008, the sales amount of commercial housing in China was about 2.5 trillion yuan, and by 2019 it had reached nearly 16 trillion yuan. The rapid expansion of domestic demand market has created Chinas huge real estate industry and the worlds leading real estate enterprises.

Fortune has noticed the change in the prominent position of Chinese real estate enterprises in the worlds top 500 last year. They found that there are no real estate enterprises among the 46 Chinese enterprises that entered the worlds top 500 in 2008. By 2019, there are five Chinese real estate enterprises on the list, and their rankings have been greatly improved.

Some analysts believe that, compared with other Chinese real estate enterprises, country garden has a deeper understanding and stronger confidence in Chinas urbanization strategy. Therefore, when other real estate enterprises are in doubt, the company can continue to go deep into the vast number of third, fourth and fifth tier cities, tap the potential housing demand of local residents, become the most widely distributed real estate enterprise in China, and finally obtain the highest ranking in the global real estate industry.

Since starting his business in the 1980s, Yang Guoqiang, chairman of the board of directors of country garden, has witnessed the economic prosperity and great changes in the market in the 42 years since Chinas reform and opening up. He believes that the Growth Logic of country garden is mainly reflected in the companys road choice, and his strategy is to follow the trend of the times, adhere to the three four five lines, let the capable people go to every county and city in China, and give the excellent people a stage and opportunity. In his view, with the continuous improvement of peoples living standards, counties and cities with full employment opportunities, high-quality schools and commercial resources, and good medical and transportation facilities still have considerable space for rural population to flow into, so there are huge market opportunities.

In addition to the road choice, it is also one of the secrets of country gardens success to keep a sense of crisis and keep improving the business operation. For example, in order to meet the challenges of Chinas real estate market in the future and stimulate the endogenous power of sustainable development, the company proposed to focus on improving the comprehensive competitiveness of the whole cycle in early 2019. After more than one years exploration and practice, in 2020, country garden condensed the core of comprehensive competitiveness of the whole cycle into one rate and five forces, which further consolidated the foundation of development from six dimensions of high efficiency, cost, product, marketing, service and science and technology, so as to ensure that the growth scale and growth quality go hand in hand.

As one of the worlds top 500 enterprises, country garden not only undertakes and fulfills its economic responsibilities, but also actively performs its social responsibilities while fulfilling its due role in enriching peoples material life and rapid and stable development of the national economy. It has established a good social image in terms of creating employment opportunities, paying taxes according to law, and public interest and charity. By the end of 2019, country garden has provided more than 100000 jobs and indirectly created more than 2 million jobs. As a traditional tax payer, the tax amount is as high as 70.2 billion yuan. The national strength foundation and country garden group have donated 6.7 billion yuan, and more than 360000 people have benefited directly.

With the wings of high technology, from bigger to stronger

The increasing number and ranking of Chinese enterprises on the list is a gratifying change, but how to close the distance with the worlds leading enterprises is also a serious challenge. This includes the improvement of profitability, the construction of global value chain, learning from the successful experience of globalization of Huawei and other Chinese enterprises, going to the world on the basis of being bigger and stronger, and enhancing the global competitiveness.

According to fortune, the weakness of Chinese enterprises reflects the problem of industrial structure. Wang Youming, director of the Institute for developing countries of the China Institute of international studies, said that although Chinas GDP ranks second in the world, its main components are processing and manufacturing industry and agriculture. High end science and technology and modern service industry are not dominant and are still in the middle and lower end of the global industrial chain.

Peter tier, the father of Silicon Valley venture capital, also paid attention to the short board of Chinas economic development. He once said that in the past few decades, China has done a good job in learning from the successful experience of developed countries, with leaping development and avoiding many mistakes. But if you look forward, when China catches up with Europe and the United States, innovation becomes crucial for China. Its the same thing to run a business. He said frankly, if American companies dont invest in difficult innovation, no matter how much money they make now, they will end up in failure in the future.

Peter Thiel regards science and technology as a way to achieve innovation and create great cause. This is the answer of country garden. Although growing up in a small town in Guangdong Province of China, the founder of the company has a strong international vision, looking forward to using technology to create a better life for people all over the world and build a century old enterprise. According to the new positioning of high-tech comprehensive enterprise, country garden has developed robot, modern agriculture and other high-tech business sectors on the basis of the main real estate industry.

Established in 2018, bozhilin robot company and Country Garden Agricultural Holding Co., Ltd. have also made great achievements in their respective fields. Among them, Guangdong bozhilin robot Co., Ltd. has gathered more than 3400 excellent R & D talents at home and abroad to carry out the R & D, production and application of construction robots and related intelligent construction equipment, assembly type, etc. at present, there are more than 50 construction robots under research, of which 36 have been put into field test and application, and more than 10 have entered the stage of commercialization, with considerable economic benefits. Biguiyuan agricultural Holding Co., Ltd. is positioned as the integrator of industrial resources, the promoter of industrial structure and the service provider of modern agriculture. It strives to build a scientific, platform and international agriculture. At present, it has formed five core business sectors, including R & D service, smart seed industry, modern agricultural science and Technology Park, overseas large agriculture and community fresh food stores.

Private enterprises are the main body of innovation, including country garden. Private enterprises carrying high-tech genes are becoming an important force in the transformation and upgrading of Chinas industrial structure. In May this year, Qianxi group was awarded the first CR certificate of system integrated catering robot in China, and jointly released the first technical specification in the field of domestic food robot with the national robot detection and evaluation center and other units, which established the companys leading position in the field of intelligent catering in China and even the world. In July, the Ministry of housing and urban rural development, the national development and Reform Commission and other departments jointly issued a paper, proposing to accurately grasp the new round of scientific and technological revolution and industrial transformation trend, comprehensively improve the level of intelligent construction, and become a world power in intelligent construction by 2035. The country garden, which is the first to try, is bound to become one of the leaders of built in China to the world. It can be seen that while helping Chinas intelligent manufacturing and Chinese creation, country garden has also opened up a high-tech development path from bigger to stronger. Some experts believe that most of the value of a technology company will be reflected in the next 10-15 years. This means that country gardens global competitiveness and international ranking will have a lot of imagination. Source: Netease Financial Editor: Zhong Qiming_ NF5619

Private enterprises are the main body of innovation, including country garden. Private enterprises carrying high-tech genes are becoming an important force in the transformation and upgrading of Chinas industrial structure. In May this year, Qianxi group was awarded the first CR certificate of system integrated catering robot in China, and jointly released the first technical specification in the field of domestic food robot with the national robot detection and evaluation center and other units, which established the companys leading position in the field of intelligent catering in China and even the world. In July, the Ministry of housing and urban rural development, the national development and Reform Commission and other departments jointly issued a paper, proposing to accurately grasp the new round of scientific and technological revolution and industrial transformation trend, comprehensively improve the level of intelligent construction, and become a world power in intelligent construction by 2035. The country garden, which is the first to try, is bound to become one of the leaders of built in China to the world.

It can be seen that while helping Chinas intelligent manufacturing and Chinese creation, country garden has also opened up a high-tech development path from bigger to stronger. Some experts believe that most of the value of a technology company will be reflected in the next 10-15 years. This means that country gardens global competitiveness and international ranking will have a lot of imagination.