In March this year, Taobao education business department was officially established, in parallel with juhuasuan, Taobao industry, c2m, content e-commerce and other departments, to report to Jiang Fan, President of Taobao tmall. At present, Taobao has tens of thousands of institutions, such as New Oriental, tal, vipkid, Houda education, and a collection of 3 million courses.
Universal Taobao has never lacked educational products, said Huang Lei, general manager of Taobaos education division. At the beginning of this year, online education broke out on a large scale. Taobao also stepped up its operation and accelerated the digitalization of the education industry through platform.
At present, consumers can directly search Taobao education in Taobao, enter the hinges of premium courses, or exchange educational courses through Alipay ant score. The curriculum system covers K12 (kindergarten high school), examination, language learning, hobbies, vocational skills and other fields. (Peng Lihui)