In terms of regional division, Hangzhou, Guangzhou and Shenzhen lead the development of economy with goods. Whether its job demand or the most desired destination for job seekers, these three cities are ranked in the top three. Beijing overtook Shanghai by a small margin, becoming the city with the highest average recruitment salary in the field of live delivery in the first half of 2020.
Obvious Income Differentiation of anchor with goods
According to the data of boss direct employment research institute, in the first half of 2020, the average monthly salary of the anchor with goods was 11220 yuan, although it dropped nearly 2000 yuan year-on-year, which is still at a high level among all posts in the industry. In addition, the income polarization in this field is serious. The average income of anchors in large-scale MCN institutions has been significantly increased. 71% of the anchors monthly salary is less than 10000 yuan, and working 10-12 hours a day is the normal life.
Since 2020, a large number of job seekers have poured into the field of economy with goods, and the growth rate of talent scale in the first half of the year has reached 2.4 times of the same period in 2019.
Hangzhou, Guangzhou and Shenzhen have the most posts, while Beijing has the highest average salary
In the first half of 2020, Hangzhou, Guangzhou and Shenzhen led the development of carrying goods economy, ranking the top three cities in terms of job demand and the most desired destination for job seekers. According to the data of boss direct employment research institute, among the top ten cities with the largest recruitment demand and the most desired job seekers, there are seven overlaps, namely: Hangzhou, Guangzhou, Shenzhen, Beijing, Shanghai, Chengdu and Changsha, which basically constitute the advantage group of carrying goods economy, and the resources of e-commerce platform, MCN organization, short video platform and supply chain have a good foundation u3002
Beijing overtook Shanghai by a small margin, becoming the city with the highest average recruitment salary in the field of live delivery in the first half of 2020. At the same time, only the job seekers in Beijing expect higher salary than the enterprise recruitment salary, with an average expected salary of 13304 yuan.
70% of the hosts are relay players
In the field of live delivery, the most eye-catching job practitioners are young women, accounting for 78.2%. At the same time, 48.1% of the anchors are under the age of 25, and 31.3% of them have the degree of technical secondary school or below. The background of those who are engaged in delivering anchor is highly diversified. E-commerce, marketing and accounting are the three professions with the highest proportion among those who want to be engaged in delivering anchor.
Due to the relatively low entry threshold and relatively generous salary, a large number of young people from the life service industry and the video live broadcasting field are attracted in the form of full-time or part-time jobs. According to the data of boss direct employment research institute, 72% of the hosts with goods come from the second line, and more than half of the practitioners are engaged in the operation work before the second line acts as the host.