Hisense TV won the online and offline double champion, and laser TV became the backbone of growth

category:Internet
 Hisense TV won the online and offline double champion, and laser TV became the backbone of growth


Affected by the epidemic, online has become an important market for color TV sales. Hisense has increased its investment in online market through live delivery, invitation of Chen Shu, Wang ou and other star experience officers. Data in the 22nd week showed that Hisenses brand retail sales accounted for 19.7%, ranking first among all brands, 2.8 percentage points ahead of the second.

In terms of specific categories, laser TV continues to rise sharply. Online, the retail sales and retail sales of laser TV in this year increased 247.4% and 230.8% year on year respectively; offline, Hisenses retail sales accounted for 3.8%, ranking No.9 among all brands, up one place from April, and three main models, 75l9s, 80l5 and 88l5, all entered the top 20 of the best-selling list. With the advantages of eye protection and color gamut, laser TV has also recently registered in CCTVs economic information broadcast and the Shandong delegation of the national two sessions, and has received many favorable comments. According to the analysis of zhongyikang, the epidemic did not reduce consumers demand for color TV sets, only delayed the plan, and a large amount of demand will be released in June. At the same time, consumers pay more attention to intelligent functions and large-scale basic disks. This is good news for Hisense, the leading high-end large screen product. Source: editor in charge of mass news: Chen Tiqiang_ NB6485

In terms of specific categories, laser TV continues to rise sharply. Online, the retail sales and retail sales of laser TV in this year increased 247.4% and 230.8% year on year respectively; offline, Hisenses retail sales accounted for 3.8%, ranking No.9 among all brands, up one place from April, and three main models, 75l9s, 80l5 and 88l5, all entered the top 20 of the best-selling list. With the advantages of eye protection and color gamut, laser TV has also recently registered in CCTVs economic information broadcast and the Shandong delegation of the national two sessions, and has received many favorable comments.

According to the analysis of zhongyikang, the epidemic did not reduce consumers demand for color TV sets, only delayed the plan, and a large amount of demand will be released in June. At the same time, consumers pay more attention to intelligent functions and large-scale basic disks. This is good news for Hisense, the leading high-end large screen product.