On the fifth anniversary of May 16, the mall realized sales of 171 million yuan a day, 23.02% higher than that of 139 million yuan a year earlier, and 95685 passengers in the whole day, 7.62% higher than that of the same period last year. The shopping malls purchase rate for the whole day reached 61.98%, a substantial increase of 39.97% over the previous year.
The annual sales of 37 brands in the store for the fifth anniversary exceeded the million mark. The sales of cosmetics category exceeded 40 million yuan, up 27.14% year-on-year; the sales of gold jewelry category increased 28.12% year-on-year; the sales of small household appliances category increased 97.75% year-on-year.
Ferragamos spring and summer 2020 new products also take part in the discount activities, which can give a discount of 5-7%.
For this round of promotion, international watch brand integrators quickly allocated 300 famous watch support counters from across the country, and also raised the sales target of this day to more than 20 million yuan.
In addition, a large number of light luxury brands spend more than 500 yuan to send 300 yuan coupons, and 10 light luxury brands spend more than 3000 yuan plus 200 yuan worth of membership points (equivalent to 200 yuan deduction).