Discount, discount and issue of consumption coupons Shenzhen works hard for consumption recovery

category:Finance
 Discount, discount and issue of consumption coupons Shenzhen works hard for consumption recovery


Speaking of the most bustling place in Shenzhen, Dongmen pedestrian street in Luohu District is definitely on the list. It is also a mirror of Shenzhen business. Novel coronavirus pneumonia, which was originally 365 days without stopping, was also pushed down by the new crown pneumonia epidemic. Recently, the reporter of securities times came to Dongmen pedestrian street again and found that the popularity here began to recover. The reporter learned from relevant departments that from 3000 to 5000 people at the freezing point, the current daily average passenger flow of Dongmen pedestrian street has risen to more than 60000 people.

New products 2 fold up, 139 yuan for two pairs of shoes, buy a pair and give a free pair Shops and shopping malls in the East Gate pedestrian street are all playing discount cards. A staff member of a sports brand shop told reporters that there are many more people coming to shop now than in the previous two weeks. The current sales volume has recovered to 60% of the normal level. The discount is also to try to recover the payment in the near future for rent and labor payment. Shenzhens spring clothes were not easy to sell. Before the Spring Festival, the temperature in Shenzhen was high, and the winter clothes were not well sold. Now the weather is getting warmer, so we have to discount and promote the new spring festival clothes, hoping to get back some money as much as possible.

However, the reporter found that some shops on the street of Dongmen pedestrian street were empty shops for people, and they were also advertised for rent, and the locations of these shops were all in the center of the pedestrian street. A staff member told reporters that these shops themselves operate clothing, or to walk volume and low-cost, but the monthly rent as high as six figures, the impact of the epidemic still did not persist. At present, the rent of shops along the street in Dongmen is still at the top level in Shenzhen business circles. The reporter saw a milk tea shop in the middle of Dongmen Road, with an area of only about 20 square meters and a monthly rent of nearly 50000 yuan.

Attention to business should be normalized

Not epidemic

In addition to clothing, catering industry has also been greatly impacted by the epidemic. The reporter saw in the Dongmen pedestrian street that the vast majority of catering stores have recovered the hall food. According to the data of Shenzhen Market Supervision Bureau in the middle of March, the citys catering industry returned to work 99000, with a return rate of about 64.3%. In dongmending snack street, a businessman told the reporter that the epidemic alarm has not been completely lifted, and there are still many challenges for the resumption of business, such as higher cost of epidemic prevention materials. In fact, it will lose more to resume business now, but considering brand, employee and consumer impression, it is imperative to resume business now.

In the past weekend, Liu Zhiyong, deputy secretary of the District Committee and head of the District, appeared in the most landmark restaurant in Dongmen pedestrian street, the first McDonalds in mainland China, and enjoyed the lunch time for the first time since the epidemic.

Zhou Jianjun, director of Luohu District Bureau of industry and information technology (bureau of Commerce), said that Luohu District is about to issue a consumption promotion plan. It is planned to arrange 50 million yuan of consumption promotion funds in the first phase from April to June, of which 30 million yuan will be directly distributed to the public in the form of consumption vouchers. Luohu has become the first city in Shenzhen to launch a series of consumption promotion measures. It is reported that the issuance of consumer coupons does not limit the personnel area. Consumer coupons can also be folded up, superimposed with the discount of merchants, and can also participate in the lottery. In fact, not only the businesses in the east gate, but also many physical shop operators in Shenzhen are feeling more and more pressure. I hope that gradually restored popularity can be transformed into wealth as soon as possible. Mr. Chen, who opened a shop in Nantang Commercial Plaza, said, Shenzhen should pay more attention to business than epidemic situation when it comes to resumption of work and consumption. Source: responsible editor of Securities Times: Yang bin_nf4368

Zhou Jianjun, director of Luohu District Bureau of industry and information technology (bureau of Commerce), said that Luohu District is about to issue a consumption promotion plan. It is planned to arrange 50 million yuan of consumption promotion funds in the first phase from April to June, of which 30 million yuan will be directly distributed to the public in the form of consumption vouchers. Luohu has become the first city in Shenzhen to launch a series of consumption promotion measures. It is reported that the issuance of consumer coupons does not limit the personnel area. Consumer coupons can also be folded up, superimposed with the discount of merchants, and can also participate in the lottery.

In fact, not only the businesses in the east gate, but also many physical shop operators in Shenzhen are feeling more and more pressure. I hope that gradually restored popularity can be transformed into wealth as soon as possible. Mr. Chen, who opened a shop in Nantang Commercial Plaza, said, Shenzhen should pay more attention to business than epidemic situation when it comes to resumption of work and consumption.