5g tariff reflects the differential positioning, do not regard expressway as sports car

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 5g tariff reflects the differential positioning, do not regard expressway as sports car


On October 31, the Ministry of industry and information technology, together with three major operators, jointly announced 5g commercial use, and the standard of 5g package tariff, which has attracted much attention, was officially announced.

Taking a comprehensive view of the package tariff launched by China Mobile, China Telecom and China Unicom, there is no big gap between them. As far as the starting price is concerned, the lowest price of China Mobile is 128 yuan, and that of China Unicom and China Telecom is 129 yuan. Considering that the three operators have discounts for the old users, the overall starting price of 5g remains around 100 yuan.

Price is the signal light of the market. The pricing of 5g services by the three major operators objectively reflects the current situation of 5g market.

On the one hand, the roughly same 5g tariff threshold reflects the consensus of the three major operators, that is, in the early stage of 5g business, the three major operators are not ready to start price competition, but focus on the construction of basic network and make the cake bigger together. In recent years, Chinas 5g construction has been speeding up. By the end of this year, China will open more than 130000 5g base stations, which is only a small part of all 5g needs. Compared with the previous generation network infrastructure, the number of base stations in China is 6.39 million, including 4.79 million 3G / 4G base stations. According to Wu Hequan, academician of the Chinese Academy of engineering, due to the shorter wavelength of 5g signal, the final number of base stations needed will be 4-5 times that of 4G. To fully enter the 5g era, China needs a huge investment of up to trillion yuan.

On this premise, if we evaluate the published 5g package tariff standard, we will find that the pricing embodies three meanings.

In fact, 5g business only announced the official departure of the next decade of the communication industry, and the road to go in the future is still very long. From the perspective of investment planning, it can be seen that the next few years will be the peak of 5g network construction. China expects that the total investment of 5g network construction in 2025 will reach 1.2 trillion yuan.

At present, China is in the early stage of 5g business. In addition to the infrastructure construction, there are many factors to be taken into account in the formulation of tariff standards. For example, the popularity of 5g mobile phones still needs time. At present, there are no more than 20 mobile phones that can use 5g network in the market, and the price is expensive, which cannot support the explosive growth of 5g users. For example, 5g ecology is also in the early stage of construction. At present, 5g ecology is also in the early stage of construction It can only be called the embryonic stage, which also limits the full display of 5g charm. But in the future, with the gradual formation of 5g infrastructure and 5g ecology, once the network effect is formed, just like in the 3G and 4G era, the gradual reduction of tariff should not be a suspense.

For many ordinary users, the cognition of 5g is still mainly on the Internet speed, which is easy to be misunderstood. On the one hand, in terms of speed, 5g is very fast, but it is far from myth. In practical applications, its download speed is about the same as the broadband network speed of 500m to 1G in the home network. This speed has been experienced by people in daily use of mobile wifi, which is not new.

On the other hand, the real value of 5g is not the improvement of Internet speed (especially download speed), but its comprehensive impact. 5g network is like a high-level highway. 4G network is equivalent to a first-class highway. You can drive a high-end sports car on the highway, which is definitely better than the experience of running on the first-class highway. But if you just drive a Xiali, there wont be a big gap between the experience of running on the highway and the experience of running on the first-class highway. The 4G network speed is enough for the daily use of individual users. The advantage of 5g is that it not only provides a good driving environment for vehicles, but also can promote the growth of surrounding economy and improve peoples well-being. The arrival of 5g will improve the production efficiency of the whole society. It is likely to cause explosive innovation in the fields of Internet of vehicles, intelligent manufacturing, medical treatment, entertainment, social networking, etc., thus becoming a new engine driving Chinas economic growth. 5g is the highway of information transmission, focusing on application; if users regard it as a sports car and only appreciate the speed of 5g, it is inevitable that they will be willing to sacrifice their efforts.

Therefore, individual users can choose 4G or 5g reasonably according to their actual needs, which is the most economical choice. This just reflects the necessity of differential positioning of 5g package tariff.

Can 4G be used well when 5g is officially opened for commercial use?

For the current larger 4G user group, what is more concerned is whether 4G can be used normally in the future? China Mobile said that even if 5g is popular, 4G will coexist for a long time.

At the opening ceremony of China International Information and Communication Exhibition in 2019, Wang Xiaochu, chairman of China Unicom, said that he would unswervingly promote co construction and sharing, and jointly build the worlds first 5g co construction and sharing network with China Telecom. The peak rate of 5g network built and shared can reach 2.5gpbs, which is the highest rate of 5g existing network in the world.