In the smartphone field, 5G is surging; in the TV field, 8K battle is also full of gunpowder.
Recently, at this years IFA press conference, Park Hyoung-sei, executive vice president of LG Electronic Television Business Operations Center in Korea, said, We dont think Samsungs 8K TV is really 8K, which is the first time that LG openly questioned Samsung.
The basis for LGs questioning came from the testing of Samsung, LG and Sony commercial 8K televisions by the certification agency Intertek and the German Association of Electrical Engineers (VDE). The test results show that the CM (contrast modulation) of Samsungs QLED 8K TV is 12%, and that of LG and Sony 8K TV is 90% and 70%, respectively.
The higher the CM, the clearer the picture quality. According to the 8K TV defined by ICDM, the CM must be more than 50%. According to foreign media reports, LG plans to hold a news event on September 17 to discuss 8K TV specifications.
In order to catch up with No. 1, defamation is the basic way, said Han Zhongxi, president of Samsung Electronic Video Display Business. According to IHS Markit, the market share of Samsung Electronics reached 31.5% in the second quarter of this year, ranking first, while that of LG, ranking second, was 16.5%.
In order to compete for the dominance of 8K TV market, the competition between Samsung and LG will be more difficult. On September 3, LG officially announced the shipment of the worlds first 8KOLED TV (Seal 88Z9), the first market for Europe and the United States, selling for nearly 30,000 yuan (RMB 210,000).
Samsungs QLED 8K TV is also inexpensive, with sizes of 65 inches, 75 inches, 82 inches and 98 inches. Its price ranges from 35,999 yuan to nearly 1 million yuan. The recently released 55 inches 8K TV is priced slightly lower at $3499 (about 178,000 yuan).
The high-priced 8K TV is still aimed at the high-end market, and there is a lack of 8K content resources on the market, but no manufacturer dares to miss the highland of new technology. In the field of TV panel, Samsung-led QLED technology and LG-powered OLED technology compete secretly.
Samsungs QLED TV has been questioned about its poor picture definition. Although OLED TV screens are lighter and less power-saving, there are also some phenomena such as difficult production process and easy burning screen. Last week, LG was awarded a compensation of A$160,000 (about RMB 780,000) by the Australian Federal Court for two consumers who refused to provide maintenance, replacement or refund services because of screen burning problems after buying LGs TV.
With the popularity and penetration of 4K TV, IHS Markit, a market research agency, predicted that 8K TV shipments would increase to 309,000 this year.
8K TV has become a must for electronic giants, but if Samsung and LG want to take the lead, they still need to solve the problems of picture quality clarity and screen burning. Source: 36 krypton Responsible Editor: Qiao Junyi_NBJ11279
8K TV has become a must for electronic giants, but if Samsung and LG want to take the lead, they still need to solve the problems of picture quality clarity and screen burning.