In the spring and summer of 2019, Chinese superstar Yang Wei became SWs global spokesperson. Inspired by her romantic, feminine and charming style, the brand launched the capsule series for the first time. In the autumn and winter of 2019, such cooperation continued, and Yangs highly sought-after personal style was further presented to the products, which achieved the series of autumn and winter capsules in 2019. In this personal style series, Edmundo Castillo, Stuart Weitzman product design director, perfectly blends Yang Fangs favorite decorative details - Pearl elements and shining bows with SWs iconic boots, boots and handbags, creating a modern feminine beauty that is exclusively romantic and charming for 2019. In response, Yang said, The inspiration of Limited Capsule Series comes from my understanding of fashion: displaying feminine characteristics, effortless fashion sense and the charm of real everyday wear - all of which are well presented in the various shoes in this series.
Pearl decoration is the most important design element in this series. A lot of shoes and handbags in this series adopt elegant pearls as ornaments. I like them very much, and they happen to be SW logo decorations, Yang said. These styles include two pearl-embellished versions of new goatskin elastic boots: FIFERPEARL mid-boots and LIVIAPEARL knee-crossing boots; pearl-decorated elastic square-root boots EASYONRESERVEPEARL, which are worn in full swing; and pearl-trimmed knee-crossing elastic boots WINSLETPEARL, which are well-deserved leg-repair artifacts in autumn and winter, 75mm and 100mm shoes. Change your style more easily with help. In addition to boots and shoes in this autumn and winter with a new posture, SW also launched a classic box bag decorated with pearls: DELLAQUILTEDPEARLSMALL shoulder bag, igniting your fashion revolution in an all-round way.
In addition, some of SWs most classic iconic elastic boots this season have taken on a new look due to the pearl decoration in the edge position, including the pearl-decorated LOWLANDPEARL knee boots and 505050PEARL knee boots. This is also the first time that the renowned 5050 boots have been renovated. Pearls symbolize wisdom and vitality, which also contains my best wishes to all people wearing these shoes, hoping that women wearing these shoes can step out every step of life with wisdom and vitality. Yang said.
Other styles show the unique use of shining bows: JESSEMETAL semi-high heels are made of extremely soft metal-sensitive ribbons and form a bow on the upper, while AVITA hollow boots are decorated with bows on the outer ankles. Among them is the Spanish handwriting printed on AVITA boots. These different handwritten characters from Castillo are the inspiration of Yang Fang after seeing the modified notes of AVITA boots. She suggests that the details in the notes be used for design to add a different surprise to the shoes.
Each product of the limited edition capsule series comes with a golden shoe box signed by Yang Fang. Her signature also appears on the soles of every dustproof bag and every shoe, which is also the exclusive style imprint from Yang Fang. The series will be available worldwide on September 5, 2019.
Stuart Weitzman Shanghai Henglong Square Time Limited Concept Store Reflects Autumn and Winter Variants
To celebrate the launch of the series, the brand specially built Stuart Weitzman for Yangwei series time-limited concept store in the atrium of the first floor of Shanghai Henglong Plaza, and held a grand opening ceremony on September 5. Yang Power, the global spokesman, personally visited the time-limited concept store and SW boutique shop wearing WINSLETPEARL black abrasive leather over knee boots, President of Stuart Weitzman China Region. Chief Executive Jennifer Wang raised his glass to celebrate the launch of the new limited capsule series and the official opening of SW2019 in autumn and winter. At the same time, Yang also shared his wearing experience on the spot, introduced the interesting story of the birth of capsule series, and invited guests to experience the unique charm of this series.
The time-limited concept store will create a unique immersion experience for every customer from September 5 to September 13. Shop design is simple and fashionable, using the brands iconic blue and pink style. In the center of the store is a stack of Contemporary-style metal devices decorated like cakes. They are used not only to show the wonderful details of the capsule series, but also to convey good wishes for Yangs birthday on September 12. At the same time, the background wall of the time-limited concept store uses a unique reflective structure to create a unique interactive atmosphere where customers can take photos and scan the two-dimensional code to get photos immediately. At the same time, customers can also go to SW boutique on the third floor to collect the developed photos.
Stuart Weitzman joins hands with VOGUE Dress and Beauty, a fashion feast with shining stars
That evening, SW and Yang Wei, the global spokesman, joined hands with Zhang Yu, editor-in-chief of VOGUE Costumes and Beauty, to hold a dinner at Podium Garden in Henglong Square. Shanghai Septembers charming evening breeze and bright lights interweave into a romantic autumn concerto, and the capsule series style also showcased at the banquet scene, delicate details and fashion outlines attract guests to stop for details.
Yang Mi, the spokesman of SW, and Zhang Yu, the editor-in-chief of VOGUE Costume and Beauty, also invited many celebrity friends to celebrate the event, which made the dinner scene shining. At the banquet, Ms. Yang and Ms. Zhang Yu delivered enthusiastic speeches. Yang said, I am very proud to be able to inject inspiration into these works. I hope you will put them into your own personality.
Ho Sui, an international supermodel, shows up elegantly with SWKATRINA shoes in a sexy pantsuit style. As a footwear brand she has always loved, SW is a useful tool for her daily style. Famous singer Wang Ju uses SWANNY shoe style with good European and American style to deduce different fashion amorous feelings. Talking about the capsule series launched by SWANNY this season, Wang Ju laughs that several of them have entered her must-buy list and are waiting to be launched. Famous actors Zhang Binbin and famous actors Zhang Yunlong have taken the lead in SW locomotive boots, which will be on the market in early spring of 2020, with handsome and elegant gentleman demeanor and SW shoe style complement each other. At the same time, the dinner was attended by directors and ballet dancers, such as wheat. Source: Netease Fashion Responsible Editor: Pan Jingxian_NQ0184
Ho Sui, an international supermodel, shows up elegantly with SWKATRINA shoes in a sexy pantsuit style. As a footwear brand she has always loved, SW is a useful tool for her daily style. Famous singer Wang Ju uses SWANNY shoe style with good European and American style to deduce different fashion amorous feelings. Talking about the capsule series launched by SWANNY this season, Wang Ju laughs that several of them have entered her must-buy list and are waiting to be launched. Famous actors Zhang Binbin and famous actors Zhang Yunlong have taken the lead in SW locomotive boots, which will be on the market in early spring of 2020, with handsome and elegant gentleman demeanor and SW shoe style complement each other. At the same time, the dinner was attended by directors and ballet dancers, such as wheat.