Toyota and Honda are the two most eye-catching Japanese car companies. Toyota is still the highest-selling Japanese car company in China, with a cumulative sales increase of 11.9% to 629,100 vehicles over the same period of last year. Toyota is the only Japanese car company that has crossed 600,000 vehicles this year. The target of 1.6 million vehicles has been met by 39.3%. Considering seasonal differences, it is likely to be one of the most promising car companies to achieve the target. Honda has a strong CR-V this year due to the weakening of the engine throttle base in the same period last year. Return, retail sales surged 37.5% to 136,486 vehicles in May, with a total sales of 597,027 vehicles, which threatened Toyotas status as the Japanese champion in China.
However, in these five mainstream Japanese car performance eye-catching, Mazda, Mitsubishi, Subaru and other relatively small Japanese brands are also in hot water.
The prominent performance of Japanese cars in weak markets has once again aroused heated discussion in the industry. It is generally believed that the current heat of Japanese cars has many factors from the appearance to the deep level, that is, the internal causes of durability and low fuel consumption of Japanese cars, as well as the external causes of the continuous warming of Sino-Japanese political and economic relations. Moreover, in the past two years, Toyota, Honda and Nissan have launched younger and more personalized products. The pace of updating is very fast. Mainstream models have been generally updated to ensure that products can keep up with the times in terms of appearance and intellectualization. New Accord, New Camry, Asian Dragon and the upcoming brand-new Xuanyi have gained a good reputation.