Is Baidus finance catching up with its backwardness and loan pressure?

category:Internet
 Is Baidus finance catching up with its backwardness and loan pressure?


Payment of duopoly is only 0.26% On the outside of the label, by Alipay started to hatch the balance of treasure and other phenomenal product ant gold suit, and with WeChat to pay to open up the situation of financial Tencent, Baidu finance seems to be catch-up and no explosion. The mobile payment market, Alipay, Tencent financial duopoly situation has been formed. Analysys released the fourth quarter of 2017 China third party mobile payment market data shows that Alipay financial and Tencent for 92.41% of the total share of the two giants, Baidu wallet share of 0.26%, ranked eighth in the industry. In the past two years, the share of Baidu wallet in the mobile payment market has been declining. In the four quarter of 2016, the market share of Baidu wallet was 0.53%, 0.47%, 0.52%, 0.4%, and 0.36%, 0.29%, 0.21% and 0.26% respectively in the four quarters of 2017. BATJs financial business at first depends on the resources of the group, such as brand, customer, data and talent. Baidu has a long search. Its user data is based on the demand data of search behavior. Ali and Jingdong mastered user transactions and credit data, and Tencent grasps social relations data. Judging from the current development trend, Baidus finance is relatively backward. The director of the home Research Institute of net loan is at 100 Cheng. Under the Baidu AI ecosystem strategy, I am delighted to see the financial business take the lead in graduation. Robin Li, chairman and CEO of Baidu, said at the end of April that this was another milestone in Baidus AI ecosystem following Iqiyis listing. The total amount of financing is 1 billion 900 million US dollars, and Baidu senior vice president and general manager of financial services group Zhu Guang is CEO. Baidu also claims to have completed its credit and wealth management platform. In BATJ, with Baidus financial spin off, there is only one Tencent left alone. Objectively, the financial business of the giant will go to the step of separate disassembly. As for when to dismantle, more is the question of strategic understanding and window selection. Xue Hongyan, director of the Internet Financial Research Center of Suning Financial Research Institute, said. According to the latest estimates by the securities dealers and the media, the latest estimates of ant gold clothing, Tencent finance, Jingdong finance and full finance are about $150 billion, $140 billion, 165 billion yuan and 24 billion yuan. Not long ago, Jingdong shares in the Anlian property insurance, Tencent and Ali in the insurance field earlier layout, and in the past two years, Baidu has been to launch a hundred safety insurance and financial insurance companies, but no follow-up sound. The black horse business learning loan is facing the pressure of supervision A listed companys data in June last year showed that Baidu loan cooperation included the Martian era, Da s technology, intellectual Bang Yingcai, new research technology, speech education, bloomer, information education, aura data, gifted college, Jin Huirong education, de Peng education and many other educational institutions, to provide loans to institutional students. The minimum annual interest rate is 8.33%, and the highest is 14.4%. Over the past 2 years or so, we have issued nearly 5 billion of the school loans for more than 380 thousand of the junior college educated users, one of the Baidu financial leaders said at the beginning of this year. The data disclosed by some educational institutions can reflect the strength of Baidu in the phased business of education. The information disclosed by the Baiyang industrial investment group showed that the Mars era began to cooperate with lenders in July 2014 to provide tuition fees for students, with a total loan ratio of 20.27% in 2015, of which 2.27% of Baidu loans were after the letter. In 2016 1-8, the proportion of tuition fees in the Martian era was 32.79%, and 29.67% of loans came from Baidu. In the 9-12 months and 1-3 months of 2017, the proportion of tuition fees in the Martian age was 69.25% and 34.75% respectively, and the proportion of loans from Baidu reached 69.24% and 34.71%. However, in the process of campus network loan renovation, educational loans such as training loan and so on are also concerned by regulatory authorities. In May last year, the CBRC issued a notice that the campus loan disorder still existed in some areas. In particular, some non net lending institutions have carried out loan services for school students and broke through the category and bottom line of campus net loans. Some places such as job hunting loan, training loan, venture loan and so on are outstanding, and are safe to campus. And serious harm to students legitimate rights and interests, resulting in bad social influence. Baidus loan business is also facing policy pressure. The main business revenue of new third board company was 19 million 420 thousand yuan in 2017. The income of Baidu financial credit agency was 6 million 10 thousand yuan, accounting for nearly 1/3 of the main revenue. In the annual report, the first year for the company to open up its business in 2017, the average quarterly decline was lower than the previous year. It was mainly that the financial product agent business was greatly fluctuated by policy, and the financial products in the reporting period were tightened in comparison with the 2016 year policy. In a civil judgment of the Baoan District peoples court in Shenzhen last December, the plaintiff Huang Pengfei, such as the plaintiff, said that Shenzhen Jiadu Development Co., Ltd. was deceive and signed the training loan agreement with the banner of the recruitment of Baidu, and paid 15800 yuan for the training cost through the software loan of Baidu rich flower. The court said that the defendant admitted that he had not obtained the qualification certificate, and that the defendant should return the training fee collected to the plaintiff. Similar disputes are not uncommon on the referees web. Can Baidu catch up with his opponent? The analysis says the road is long Does Baidu have an advantage in finance? Xue Hongyan, director of the Internet Financial Research Center of the Suning Institute of finance, said, the trend of the Internet financial giants is to go to business or to be scientific and technological. The technology Fu can be used as the carrier or introduction of flow, scene, customer and so on. Technology is the competitive power of the bottom. These are the advantages of Baidu. Its similar to the Baidu financial station, where the draught comes directly. In addition to the establishment of a joint financial science and technology laboratory with the Agricultural Bank of China and the Bank of CITIC Bank, Baidu is also trying to cash in with the form of financial business city. On the loan page of Baidu financial mall, Baidu also has products from Huaxia Bank, Bank of Nanjing, Yixin and Jiu Fu. It also helps the lending institutions to see the business of flow distribution. Qian Kangs financial plan has invested 4 billion 300 million yuan online loan scale through Baidu financial mall, all of which come from the Bank of docking platform. Bank customers buy Baidu flow through the Qian Kang finance, the Qian Kang financial introduction cooperation Guarantee corporation or the non-performing asset disposal company provide the bottom of the pocket or the disposal service of non-performing assets. In the industry view, search scene is a precise flow, Baidu finance is now a good hand, how to play the time to verify. There is an analysis that Baidu finance has no advantage over ant gold clothing and Tencent in terms of license plates and Tencent, and does not have fist products at the business level. The Baidu groups capability is its relative advantage, or it can help them to produce in the field of financial technology output. After the split, the financial positioning is the financial technology company, to play the AI advantages and technical strength of Baidu, hand in hand with financial institutions partners, with technology for more people to provide financial services. However, in the current Internet financial business, the accumulation of users and data is the most important, with these foundations, technology can play an advantage, so in the pursuit of the road, the degree is still a long way to go. The dean of the home Research Institute of net loan said in 100 Cheng. Beijing News reporter Chen Peng source: Beijing News Editor: Bai Xin _NT4464 New Beijing News reporter Chen Peng