Sheng Fa Shen Yao rampant media for more than 10 years: regulators did not know anything about it?

category:Society
 Sheng Fa Shen Yao rampant media for more than 10 years: regulators did not know anything about it?


In TV commercials, a product named Barrett plant anti dehydration and Piao Xuan bald are products that they claim to be so effective. Moreover, it is the fastest and most safe hair product in history, the best selling rate and the most popular hair loss product of the Japanese folk Corporation, the only product of the hair loss of the Japanese royal family... Exported to Japan, it became the sales champion of the Japanese drug store three months ago. Such a magic pill, of course, is not cheap, and half price is 230 yuan a bottle. God to such exaggerated, there is a long serial tablet and honor blessing, if it is true, I am afraid all of us are selling tablets. But people with common sense should know that under the current level of technology, this panacea will hardly exist. More God is, in all versions of advertising, this product has different names, inventors and ingredients. The quality report (http://www.thepaper.cn/consumersComplaint.jsp) found the manufacturer, and the reply was that the company had Barrett rearing and no drifting bald doctor hair root vitality. So where does the advertisement come from? The company responsible person said, all dealers do, the product production price is only 12 yuan a bottle. In the note, the State Administration of food and Drug Administration (the name of the State Food and drug administration has changed the name after the reform) has not organized a review of the efficacy of the product, and this batch is not recognized as the effect of the product. Obviously, the magic medicine is only a product of false propaganda and false advertising. According to the provisions of the advertising law and the regulations on hygienic supervision of cosmetics, advertisements shall not contain false or misleading content, and may not deceive or mislead consumers; and the words state, the most advanced and the best should not be used. Cosmetic advertisements should not be false exaggerated, in the name of others, or by hint to make people misunderstand their utility. In addition, the use of fictitious, forged or non verifying scientific research results, statistical data, investigation results, abstracts, quotations and other information as proof materials, constitutes false advertising. According to the report, the God medicine advertising in a number of TV broadcasting, and broadcast for more than 20 minutes long, and unidentified, unidentified doctors, patients, celebrities and other authoritative statement. It can be seen that this so-called God medicine, almost break through the advertising law and other laws and regulations to prohibit all the bottom line of false advertising, is taking the IQ of consumers joking, naked deception of consumers. But what is unthinkable is that ordinary people can judge the falsehood, deception and illegality of magic drug. Why do regulators ignore it? Do the relevant law enforcement departments really do not watch TV programs, or have not received corresponding complaints or reports? You know, the date of approval of the divine drug is January 2006. More than 10 years later, the regulatory authorities did not know anything about it. It is necessary to point out that, in addition to the advertiser, even if it claims to be unaware of the advertisement, it is difficult to escape the responsibility of supervision, and the publisher, the operator and the spokesperson should bear the corresponding legal responsibility. Such as the media, star, doctor, patient and other spokespersons, recommender, knowingly or should know that they belong to false advertising and still publish, recommend, prove, should bear the liability to the consumer, and should bear the corresponding responsibility of administrative punishment. According to the advertising law, a false advertisement can be fined at a maximum of two million yuan, the business license is revoked and the advertisement examination and approval document is cancelled. If the circumstances are serious, it constitutes a crime of false advertising, with a maximum term of imprisonment of two years. Hu Zuqin, the famous medical advertising actor, is the best example. The divine doctor advertisement that deceives consumers is abhorrent, but the divine supervision of blindness and selective blindness is even more frightening. The relevant departments should act, and promptly investigate and deal with these God medicine advertisements that blow up and blow the sky, and dig the interests chain behind them. At the same time, we should strengthen the mechanism of information sharing and linkage, do a good job of pre - examination, and cut off the opportunity of breaking advertisements from the source. Do not wait every time until the national consumers know the God medicine advertising, the related spokesmen are upgraded to four major doctors, and consumers are constantly injured. The source of this article: surging news editor: Han Jiapeng _NN9841 It is necessary to point out that, in addition to the advertiser, even if it claims to be unaware of the advertisement, it is difficult to escape the responsibility of supervision, and the publisher, the operator and the spokesperson should bear the corresponding legal responsibility. Such as the media, star, doctor, patient and other spokespersons, recommender, knowingly or should know that they belong to false advertising and still publish, recommend, prove, should bear the liability to the consumer, and should bear the corresponding responsibility of administrative punishment. According to the advertising law, a false advertisement can be fined at a maximum of two million yuan, the business license is revoked and the advertisement examination and approval document is cancelled. If the circumstances are serious, it constitutes a crime of false advertising, with a maximum term of imprisonment of two years. Hu Zuqin, the famous medical advertising actor, is the best example.