At the same time, the five Yue people, Ma Guangyuan and other big V have been exposed to public relations personnel to find them a screenshot of the same content, expressing their rejection of the partys invitation to make the event more dramatic. At present, some large V released content has already deleted relevant contents and apologized. Multiple screen big V has deleted the content and apologized The annual report of dairy enterprises is still fermented. Many V have deleted the relevant contents: in the evening of April 26th, the Quarterly Bulletin of an enterprises annual report was released. Under the leadership of the chairman, the five core indexes in 2017 are the first in the industry. With the strong strength of the five all-around, we will continue to sit on the throne of Chinas dairy industry. The release of a quarterly report is also icing on the cake, highlighting its strong momentum of development, the five hundred billion target is getting closer. On this day of May 2nd, a large number of Internet V, including ideas, Yu Guo Ming, media old king, Hou Ning and Yuan Guo Bao, have been published in all the same words and pictures of micro-blog. This milk business is due to various problems before public opinion is concerned about hot spots. Some netizens questioned and criticized the comments, saying that the behavior of these big V was concentrating platform for money. At the same time, there are also some big V drying out public relations officers to find their screenshots of similar content. Screenshots showed that they had rejected the invitation. One of the big V said yesterday to the voice of China: Nothing, I have said, we often cooperate with enterprises, this is normal, but we must have a basic line of cooperation. After the event was fermented, Wang Chong, who was certified as Deputy Secretary General of Chahar society and an international expert, first apologized to micro-blog in May 5th. In the week of Guizhou, I did not pay much attention to the news and helped an enterprise to report an annual report. All the people who care about me are sorry. The wrong one is wrong, I am deeply introspective! At the same time, he said that PR fees had been refunded, leaving no papers, and micro-blog did not receive commercial advertisements from domestic enterprises until December 31, 2018. Media old king also issued a similar apology content, at the same time a part of the media manuscripts and interview requests, this is not finished, start to see the newspapers. Public relations industry: find big V advertising content is very common, clearly marked price. Finding influential micro-blog bloggers to publish advertising content is not new. Many public relations industry insiders told reporters that the release, either the advertiser contracted to third party advertising companies, or found a big V himself to talk about cooperation, each big V has a quote and grade: some public relations companies themselves are KOL resources, because these KOL are the key opinion leaders, their resources are online In fact, it is open, there will be a special company to do these operations, such as the original one, to forward a number of money, equivalent to the price of clear code, very common. There are many similar companies in the web search. There are also large V tags, content properties and some large V quotes listed on the page. The reporters contacted a company that showed companies in Beijing, Wuhan and Hangzhou with branches and proprietary media platforms. The staff said, the simplest part of our side is to look for a big V direct or forward message about the product, and to produce publicity in his fans or fans related groups. Another is fan Tong, this is through the official channel and Sina communication, he is a directional launch, can be accurately put into a certain area in Beijing, and the hot search topic, key words and open screen can be done. But the staff member also disclosed that if the big V issued a link with the content of advertising, Sina micro-blog will have monitoring and shielding, this situation, must be put into cooperation with the Sina micro-blog side: if it is micro-blog big V, Sina continues to stare relatively tight, if your products copywriting is brought with it. Link or micro signal, micro-blog big V send out may be blocked by Sina micro-blog, so if your copywriting with links or micro signals, you must take the official channel of sina called micro task, that is, sina will charge a certain amount of money, but if the copywriting of fruit products is relatively soft, it is passed. Straight hair is all right, you dont need to take this channel. Expert: big V advertising is understandable, but attention should be paid to content screening. From some screenshots, the operation of public relations companies, including a Beijing God stamp culture media Co., Ltd., contacted the companys staff several times yesterday, but did not get a response. People in the industry said that because of the strong personal attributes of micro-blog accounts, the big V will not understand the publication and content of other accounts in general, which is one of the reasons for this event. An advertising expert, who does not want to be named, said that the Interim Measures for Internet advertising management was implemented in September 2016, and the request for similar content was relatively rough: it is not specified in this interim measure to a particularly fine aspect. It stipulates that the ads for micro-blog or WeChat must be marked by the advertisement. Advertising, so the official platform must be so marked that it is the responsibility of the information itself to publish and forward these big v. She said that the screen event was undisputable from commercial attributes and published information, but considering the spread of the background, the effect of advertising and the screening of big V content, it was worth analyzing: if I think of this as a normal act of advertising or marketing, it is assumed that if it is not a special background a new product is produced. Products, there may be a lot of big V ads similar to time content, because from the point of view of advertising or marketing, only people at the same time so hair, it has the effect of communication, so this behavior in the Internet is a very normal and common phenomenon. It just says that it fits in with the time itself, and what kind of experience and experience he has caused to the audience. Source: CNG Web Editor: Cao Yi _NN5778 She said that the screen event was undisputable from commercial attributes and published information, but considering the spread of the background, the effect of advertising and the screening of big V content, it was worth analyzing: if I think of this as a normal act of advertising or marketing, it is assumed that if it is not a special background a new product is produced. Products, there may be a lot of big V ads similar to time content, because from the point of view of advertising or marketing, only people at the same time so hair, it has the effect of communication, so this behavior in the Internet is a very normal and common phenomenon. It just says that it fits in with the time itself, and what kind of experience and experience he has caused to the audience.