The industry proposes to apple to make it change the world again. Some people say that WeChat is functional.

category:Internet
 The industry proposes to apple to make it change the world again. Some people say that WeChat is functional.


NetEase news on April 27th news, according to the link magazine reported that the Apple Corp has been released iPhone for more than 10 years, it has now become the worlds most valuable company, with unparalleled influence. So what does the apple do next? We asked many observers of the industry: how can apple have the future and continue to be extraordinary? Apple will lead the era of intangible computing - Azim Azar, director of ExponentialView and Cronycle board member (AzeemAzhar). First, the apple is still a Hard Suits Inc. Although Apple App Store (AppStore) and iTunes have been successful, they are always driven by hardware, and so are our hardware relations. Apple has promoted two important waves, namely, computing wave and mobile wave. Secondly, the combination of device miniaturization and user interface improvement, both voice and gesture control, will take us into the ubiquitous invisible computing era. You can still continue to access computing resources, but you are less concerned about interface or form factors, which can be seen on AppleWatch and HomePod. This year, apple watches have sold more than Mac computers, and are approaching iPad. This is the natural extension of Apples launch of AppleII, Mac, iPhone, multi touch and Siri. Its purpose is to expose you to the beauty and power of computation, to keep it away from engineering and to bring design and human factors closer together. In view of this, Apple has three obvious areas to enter, including traffic, health, and the ubiquitous computing layer in our home life. With personal computers embedded in our environment, it is hard to believe that Apple will stay out. Apple should grow by acquiring media companies -- ChairmanMom CEO and Pando founder Sarah Laixi (SarahLacy). Apple Corp CEO Tim Cook (TimCook) cant lead to the growth of apple as Steve Jobs (SteveJobs), although the company should continue to develop new hardware, but it should also devote more energy to the media. Jobs was also the chief executive of Pixar, a film studio, so the media industry should be the focus of Apple Corp. But Netflix and Amazon have already dominated in the field of television, and Spotify does better in music, and Rokubox is more suitable for the living room than AppleTV. Apple has said that the company will begin to invest in content and try to compete in the field of streaming media. It is predicted that Apple will spend $4 billion 200 million on its content in 2022, almost 2 times that of HBO2016. Others argue that Apple spends only 1 billion dollars on its content. Apple spent $3 billion to buy Beats in 2014, but that didnt help it beat Spotify. At this point, Apple needs to seriously change its game plan. In order to maintain growth, Apple should learn from Google and Facebook, which should get the right thing through positive mergers and acquisitions to promote growth, not another Beats. Apple will turn watches into lifesaving tools -- cultofmac.com editor and publisher Lind Cani (leanderkahney) Apple is seeking to subvert a big industry. There may not be a bigger goal than the health care industry. By launching two distributed digital medical and monitoring platforms, ResearchKit and HealthKit, Apple has penetrated into the medical field. These are jointly undertaken by research groups and AppleWatch. Health care industry is developing towards the direction of prevention in advance, and health monitoring is a very important part. A pilot program in the United States is under way to allow people to download their medical history to their own iPhone, and AppleWatch is being used in national heart studies conducted at the Stanford University in the United States. AppleWatch has been able to detect tremor and arrhythmia in Parkinsons disease. With the addition of more sensors, it will become a life-saving platform for remote health monitoring and disease prevention. In 2017, a 28 year old New York man had a pulmonary artery embolism. His AppleWatch detected his heartbeat and arrived at the hospital in time to save his life. It is rumoured that the next AppleWatch will be equipped with an electrocardiograph to provide more detailed cardiac rhythm information. This is obviously very important for the correct use of the software: if AppleWatch tells you to have a heart attack, and the result is just a minor fault, it may not be interesting. Next, Apple should configure a non-invasive blood glucose monitor on AppleWatch. Cook, Apples chief executive, has a strong sense of health. He always wears a glucose monitor. According to reports, the Apple Corp has a dedicated team dedicated to developing a method that does not puncture the skin. This is very useful for diabetics. If you eat doughnuts for ten minutes, you will find that blood is full of sugar. This is also a powerful tool for losing weight. Apple Corp should use this watch to give the wearer instant feedback on their diet and exercise. It will change peoples eating habits and save lives. Apple needs to give users all the data sovereignty -- Demos social media analysis center research director Karl Miller (CarlMiller) We are at the turning point of how large technology companies make use of user data, and apple can be a decisive voice by letting users control their own data. There are two good reasons why Apple can do that. First, although Apple also collects valuable data about its users (about trading, location, health, etc.), its business model is not as dependent on data as Google and Facebook. Second, apple is big enough to even dominate a market. It can find new ways to share the data they collect from each user and share it with the user, and then find ways to get more value from the data. Apple enables new software, applications and derivative companies to become data agents. Apple is not a company that profits from selling personal data, it will help users to benefit personally. You can have a data broker service that concentrates all of your data in it, and the apple can make the best deal for you based on a series of rules that you want to share. Apple may even be of commercial significance. It is a service that is valuable to customers. If you use Apple products and services, and through the iData service provided by apple, your data can bring you an average of hundreds of extra dollars a year. This is another selling point of the apple. Apple should turn information into an application -- AndreessenHorowitz, partner of Silicon Valley venture capital company and director of consumer Department Chen Meiling (ConnieChan). Later this year, Apple will launch the BusinessChat function, which is a way of directly communicating with consumers through Messages. Apples move is clearly inspired by the application of Chinas Internet giant Tencent, WeChat. WeChat was originally just an instant messaging service, but now it has developed into a universal application, including transportation and payment services. If the western world continues to follow the same technological trends as Asia, then our future will be a new world that will move into a new normal, a desktop experience that will be understood after the event. Developers have completely skipped the web site and developed applications only. In the future, they may abandon applications altogether and develop applications only for Messages. However, information and communication are scattered in the west, so in order to help BusinessChat succeed, Apple should give Messages an unfair advantage, allowing it to interact more deeply than other prepackaged applications, such as purses, calendars and files. Another major advantage of BusinessChat is ApplePay. In China, WeChat has proved that increasing the payment function to the message platform can produce almost frictionless transactions and super efficiency. BusinessChat may be persuading the offline merchants to promote the carrot of ApplePay. Consumers are accustomed to leave their phone numbers or e-mail addresses to businesses to get points and discounts. Businesses can promote sales to users through Applepay, and if they agree, they will trigger BusinessChat. Apple has been studying the success of WeChat and LINE, and has not given up the opportunity to build consumer wallets. The information war in the west is about to rise. (small) source of this article: NetEase science and technology report editor: Wang Fengzhi _NT2541 Another major advantage of BusinessChat is ApplePay. In China, WeChat has proved that increasing the payment function to the message platform can produce almost frictionless transactions and super efficiency. BusinessChat may be persuading the offline merchants to promote the carrot of ApplePay. Consumers are accustomed to leave their phone numbers or e-mail addresses to businesses to get points and discounts. Businesses can promote sales to users through Applepay, and if they agree, they will trigger BusinessChat. Apple has been studying the success of WeChat and LINE, and has not given up the opportunity to build consumer wallets. The information war in the west is about to rise. (small)